08/20/2026
One lesson I’ve learned over the years: people remember how you made them feel.
When you’re meeting with a customer, don’t be afraid to relax, crack a joke, and be yourself. If you genuinely care about helping them and know your stuff, that authenticity goes a long way.
And before an important meeting, sometimes the best preparation is to stop preparing. You can only review your notes so many times.
Take a breath. Be present. Let the conversation happen naturally.
You don’t always need to be perfect! You just need to be real.