Connected Interactive

Connected Interactive We connect offline behaviour with online precision to drive real, measurable results. Digital advertising that doesn't just perform, it proves itself.

Connected helps brands reach the right people at the right moment, at scale. We are Connected! Connected Interactive excels at high-performance digital solutions including awareness, engagement and acquisition.

BACK TO SCHOOL MOVES FAST. YOUR CAMPAIGNS SHOULD TOO. Shopping windows are shrinking. Connected keeps every campaign tun...
05/28/2026

BACK TO SCHOOL MOVES FAST. YOUR CAMPAIGNS SHOULD TOO. Shopping windows are shrinking. Connected keeps every campaign tuned to peak performance with data intelligence and real-time targeting support. Connect with us.

Noel Geer, CEO

Most back-to-school campaigns are built from loose parts. The best ones are built from a connected system. Four pillars....
05/27/2026

Most back-to-school campaigns are built from loose parts. The best ones are built from a connected system. Four pillars. One framework. Real results. Swipe to see how Connected drives back-to-school performance from audience to outcome. Ready to build your back-to-school campaign? Connect with us.

Geer, CEO

BACK TO SCHOOL SHOPPERS ARE TELLING YOU EVERYTHING. While most campaigns target demographics, personas, and interests, r...
05/26/2026

BACK TO SCHOOL SHOPPERS ARE TELLING YOU EVERYTHING.

While most campaigns target demographics, personas, and interests, real purchase data tells a different story. Parents cross-shop across unexpected categories during back-to-school.
Connected builds precision audiences from real offline and online data. Precision starts with people. Connect with us.

Geer, CEO

DEMAND TRANSPARENCY. MEASURE INDEPENDENTLY. Retail media networks own the data and the attribution. The metrics are frag...
05/21/2026

DEMAND TRANSPARENCY. MEASURE INDEPENDENTLY.

Retail media networks own the data and the attribution. The metrics are fragmented. 84% of purchases happen in-store while the ad dollars go online.

Independent purchase data lets you measure true incrementality. Are you reaching new buyers or paying to convert existing ones?
How are you validating your retail media network spend? Tell us in the comments.

, CEO

Every major retailer is building an ad network, and brands are spending fast. But the questions aren't keeping up.84% of...
05/20/2026

Every major retailer is building an ad network, and brands are spending fast. But the questions aren't keeping up.

84% of retail purchases still happen in-store, yet retail media pushes ad dollars toward online transactions. And there's a deeper problem: the retailer sells the ad, runs it, and reports on its own performance. You can't independently verify any of it.

Worst of all, the numbers bundle together customers your ad actually won, customers who'd have bought anyway, and switchers from competitors. Most networks can't tell them apart, which inflates performance.

Independent purchase data fixes this. It lets you measure true incrementality across every channel and see whether your spend is winning new buyers or just converting people who were already yours.
Retail media isn't going away. Blind spending should. Is your spend growing your brand, or the retailer's margins?

Geer, CEO
Singer, CRO

RETAIL MEDIA NETWORKS: THE POTENTIAL HIDDEN TAX ON YOUR AD BUDGET. Every major retailer is building an ad network and br...
05/19/2026

RETAIL MEDIA NETWORKS: THE POTENTIAL HIDDEN TAX ON YOUR AD BUDGET. Every major retailer is building an ad network and brands are under pressure to spend.

84% of retail purchases still happen in-store. Yet retail media networks push your ad dollars to drive online transactions where a fraction of your actual sales occur. You're paying a premium to reach customers who already shop there, using fragmented metrics and walled data you can't independently verify.

Is your retail media network spend growing your brand or the retailer's margins? Tell us in the comments.

, CEO

We build audiences based on real in-store purchases. Now we measure the full loop too.Track campaign impact across in-st...
05/14/2026

We build audiences based on real in-store purchases. Now we measure the full loop too.

Track campaign impact across in-store, online, app, and drive-through sales. Not just clicks. Real transactions.

How are you measuring campaign impact today? Tell us in the comments.

, CEO

TARGET BASED ON WHAT PEOPLE BUY. MEASURE WHAT THEY DO NEXT.What if you could target consumers based on what they actuall...
05/13/2026

TARGET BASED ON WHAT PEOPLE BUY. MEASURE WHAT THEY DO NEXT.

What if you could target consumers based on what they actually buy in-store — and then measure the sales impact across every channel?
That's not hypothetical. That's what we built.

Connected sees over 40% of Canadian card transactions (50-60% in QSR). Every purchase maps back to a household, and to the devices in it — fully privacy compliant. We use that to build audiences based on real purchase behaviour, push them across social, CTV, display, audio, mobile, and DOOH, and then measure the actual sales impact — online, in-store, drive-through, app orders.

Targeting plus measurement. The full loop.

Want to see what it looks like for your brand? Drop a comment.

— Noel Geer, CEO

Over 40% of Canadian card transactions. Real purchases mapped to households. Not clicks. Not guesses.We build audiences ...
05/12/2026

Over 40% of Canadian card transactions. Real purchases mapped to households. Not clicks. Not guesses.

We build audiences based on lifetime value so your ad dollars reach the people who spend the most and come back the most often.
What would change in your strategy if you knew exactly who your best buyers are? Tell us in the comments.

, CEO

TRUST IS THE EQUITY YOU CAN'T BUY.  They can copy your logo. They can't copy trust. It's built by showing up consistentl...
05/07/2026

TRUST IS THE EQUITY YOU CAN'T BUY.

They can copy your logo. They can't copy trust. It's built by showing up consistently, every single day.

One question before every decision: am I building or am I breaking?

What does trust mean for your brand? Tell us in the comments.

, CEO

Address

3080 Yonge Street, Suite 6060
Toronto, ON
M4N3N1

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