Kapow Creative

06/04/2026

When placeholder text sticks around, the result can be awkward — and memorable. Our latest blog post shares a quick (and funny) example of temporary copy that went permanent and what designers can do to avoid it. Read the full post: https://wix.to/91rq0zL

One of the most common tools in a graphic designer's workflow is placeholder text. When content has not yet been written or approved, designers often use temporary copy to show where headlines, body text, or calls to action will eventually appear. You have probably seen the classic Latin filler text...

05/12/2026

Humour, illusion, and brilliant design! This Specsavers campaign does it all. From eye-catching visuals to laugh-out-loud moments, it turns poor eyesight into unforgettable real-world experiences that nudge people toward an eye exam. Read the full breakdown and see the ad that inspired us: https://wix.to/GB02uAm

04/29/2026

Sometimes design is about impact, not polish. Our new post breaks down a billboard that trades elegance for a message you can’t ignore — bold typography, clear hierarchy, and a punchline that lands. Read the quick take: https://wix.to/5Z9avi2

Sometimes a piece of design is not about elegance or refinement. It is about impact. This billboard leans heavily into that idea, trading polish for punch with a message that is impossible to ignore.At first glance, the layout is straightforward. Bold, high-contrast typography delivers the message c...

04/20/2026

Discover a clever concept-driven ad from Room 23 for Burger King — “Old Flames, Still Burning” — where a familiar romantic scene gets an unexpected visual twist. A sharp reminder that big ideas come from simple surprises. Read the short breakdown: https://wix.to/jF2MsdF

This campaign for Burger King, developed by Room 23 in Brazil, is a sharp and memorable example of concept-driven advertising that relies on a simple but unexpected visual twist.At first glance, the image feels familiar. A couple in a parked car, fully absorbed in each other, evokes a classic youthf...

04/14/2026

Movie Poster Design with a double (or triple?) image. This is a brilliant example of restraint and storytelling in a single glance. This poster reads as a tipped glass of red wine, but the layered imagery hints at so much more. Read the short breakdown and see the artwork: https://wix.to/jwXYfvp

Loving this poster design for a few reasons. First, I would genuinely like to credit whoever created it, but it appears to be uncredited. Wherever this came from, it is an exceptional piece of work.A strong movie poster should pull you in immediately, hint at the story, and establish the tone in a s...

04/10/2026

Doing some updates on my portfolio and was reminded that this is one of my favourite all time projects. A brewery and distillery tour map and passport. It was fun to draw all the little buildings!
You can check it out on my site https://wix.to/2dL8k5n

03/23/2026

Dropping in some older designs from days past. Here's my design for the BCSSTA's logo.
https://wix.to/E3wbJl6

02/21/2026

Highlighting a new project in my portfolio: Logo Design for Indigenous Youth Leadership Program
You can check it out on my site https://wix.to/fcdb0PB

02/12/2026

Good intentions can fail when visual hierarchy sends the wrong message. In our latest post, we break down a traffic sign that accidentally reads as “FOLLOW SOMEONE HOME” — and what designers can learn from it. Read the short breakdown and sharpen your design instincts: https://wix.to/bwjlD1B

Here is a classic case of good intentions lost in visual hierarchy.At first glance, this traffic safety sign appears responsible and clear. The designer technically laid out the message in the correct reading order: “Follow traffic rules. Someone is waiting at home for you.” The problem is not t...

02/10/2026

Excited to share a new project in my portfolio: Brochure Design for Do What U Luv
You can check it out on my site https://wix.to/h7aHCg3