Taunt Media is an indie software product studio based in Vancouver, BC, founded in 2008 by Nick Bouton. We build software products with depth and care – the kind that make people stop and think "damn, someone actually thought about this." Founder Nick Bouton has 20+ years across indie launches, Series A startups, and big-tech enterprise scale. Three products in active development:
• Tubed (tubed.
app) – YouTube competitor tracking and audience sentiment dashboard for small and mid-sized creators, agencies, and niche observers. Free for 1 channel; paid plans from $19/mo.
• Proppist (youtube.com/) – Plant content (indoor tropicals, outdoor gardens) plus a North America directory of garden centres, nurseries, and landscapers slowly taking shape behind it.
• ShelfKid (shelfkid.com) – Editorially curated book discovery for school-age readers. Parents and caregivers as primary facilitators; organized across age bands. Selective 1:1 coaching and consulting on the side, mostly remote, for individuals, creators, and small teams or agencies building new products or revamping existing ones. Usually frontend + UI, product engineering, or 0→1 work – lately a lot of AI integration and change management: finding where AI earns its keep, building it into the tools a team already runs on (Microsoft 365 Copilot, Claude, ChatGPT Enterprise, Gemini), and the training and habit-building that makes it stick. More @ tauntmedia.com.
