Elettra Communications

Elettra Communications Smart and resourceful communicators who help you tell your story through media, events, and rich content. Public Relations that hits the mark.

We work with clients in a range of industries including hospitality, retail, non-profit, real estate, professional services, publishing and technology. What sets us apart is that we take the time to understand not just our clients’ communications needs, but also their business needs. We bring a strong business sense to every project we undertake, and we combine this with our expertise in the pract

ice of public and media relations. We believe that PR is about more than just sending out press releases. It’s about listening to your stakeholders, understanding your audiences, and engaging in solid two-way communication. We achieve results by helping our clients to make good decisions, to do the right thing and then to tell people about it. Whether that is making a high quality product, taking care of employees, or giving back to the community.

Outside her work at Elettra, Gwen Hardy is a Trustee on the Vancouver Police Foundation board and served on the Above & ...
05/24/2024

Outside her work at Elettra, Gwen Hardy is a Trustee on the Vancouver Police Foundation board and served on the Above & Beyond gala committee.

The event was the foundation’s first gala since 2015 and was a resounding success. Funds raised will support officer-led initiatives that engage the community; improve public and personal safety; prevent crime; and address equipment gaps within the VPD.

We were happy to support our long-time client The Kettle Society as they broke ground on a new transition home for women...
05/03/2024

We were happy to support our long-time client The Kettle Society as they broke ground on a new transition home for women. The ceremony, which featured speeches from representatives from The Kettle as well as B.C.’s Attorney General, Niki Sharma, and was covered by CBC, Global, CTV, CityNews and Fairchild.

Sylvia’s Place is a 10-unit transition home for women who are navigating the challenging journey away from violence and are simultaneously managing mental health and/or substance abuse issues. Funded by BC Housing and supported by the provincial government’s $19-billion investment in housing, Sylvia’s Place is set to open its doors in early 2025.

We were happy to support our long-time client The Kettle Society as they broke ground on a new transition home for women. The ceremony, which featured speeches from representatives from The Kettle as well as B.C.’s Attorney General, Niki Sharma, and was covered by CBC, Global, CTV, CityNews and Fa...

We're looking for our next Account Executive: Content & Events. Find all the details here: https://bit.ly/3QufTfbWe're a...
09/07/2022

We're looking for our next Account Executive: Content & Events. Find all the details here: https://bit.ly/3QufTfb
We're a fun bunch...come work with us!

Here are our tips on how to hold a press conference on Zoom.
12/09/2020

Here are our tips on how to hold a press conference on Zoom.

The COVID-19 pandemic has seen many events go virtual and with the second wave proving to be worse than the first, it’s safe to say that many more events will be forced to do the same. This includes that staple event of media relations: the press conference. While it is completely possible to orga...

Something happens and all of a sudden your client is fielding an avalanche of media requests. What do you do? How do you...
10/02/2020

Something happens and all of a sudden your client is fielding an avalanche of media requests. What do you do? How do you ensure that your clients take advantage of the media's newfound interest in them while not putting themselves at risk?

Media Deluge: Tips for Handling a Flood of Interview Requests While it’s usually PR professionals who are trying convince media outlets to interview their clients, certain events can cause the tables to turn and see media outlets reach out en masse to try to secure an interview. How do you handle ...

During the lockdown, we had the pleasure of working with Tiger King's Dillon Passage. Read about our experience and how ...
09/23/2020

During the lockdown, we had the pleasure of working with Tiger King's Dillon Passage. Read about our experience and how reality TV PR differs from regular PR.

In late March, as everyone (including the Elettra team) was cooped up inside due to COVID-19, a certain Netflix docuseries about a colourful zookeeper took the world by storm. Little did we know as we watched our way through all seven episodes that this fantastical series about a big cat zoo in Okla

Yesterday, Elettra Managing Partner and co-founder, Gwen Hardy, presented a webinar on How to Communicate During a Pande...
05/08/2020

Yesterday, Elettra Managing Partner and co-founder, Gwen Hardy, presented a webinar on How to Communicate During a Pandemic as part of the Downtown Vancouver Business Improvement Association’s “Members Helping Members” series.

Gwen tackled a range of topics including how to better understand your audience during this crisis, whether organizations should be conducting proactive media relations right now, how to leverage a potential decrease in the pace of your communications team and how to navigate the gradual reopening.

Check out the full recording: https://www.dtvan.ca/webinar-series-members-helping-members/

05/10/2019

Elettra's new website officially launched today. Stop by for a visit: www.elettra.ca. Shout out to Nik Kapalungan for steering the ship on this project!

Send a message to learn more

Yesterday Elettra helped its client, GWL Realty Advisors, celebrate the completion of a deal for Amazon’s new Metro Vanc...
09/28/2018

Yesterday Elettra helped its client, GWL Realty Advisors, celebrate the completion of a deal for Amazon’s new Metro Vancouver Fulfillment Facility. It was a great event with a great turnout. Thank you to Tsawwassen First Nation for the warm welcome. More info: https://goo.gl/8qJ6HU

Wonderful news from ECU today!
06/25/2018

Wonderful news from ECU today!

Dr. Gillian Siddall to Become President + Vice-Chancellor of Emily Carr University Posted on June 25, 2018 | Emily Carr News The Board of Governors of Emily Carr University of Art + Design today named Dr. Gillian Siddall as the University’s next President and Vice-Chancellor.  “I am delighted t...

We're pleased to welcome our newest Account Executive, Nichole Kapalungan! Read more about her on our blog.
05/18/2018

We're pleased to welcome our newest Account Executive, Nichole Kapalungan! Read more about her on our blog.

We are pleased to welcome Nichole Kapalungan to our team at Elettra. With her passion for arts and culture and an unbridled love for literature and film, Manila-born and Vancouver-reared Nichole is joining our team as an Account Executive. As a communications professional she believes that access

These past few weeks have been a whirlwind and we couldn't have done it without our BCIT intern, Yazmin! Read more about...
05/15/2018

These past few weeks have been a whirlwind and we couldn't have done it without our BCIT intern, Yazmin! Read more about her PR practicum at Elettra on our blog:

We are thrilled to thank our intern from the BCIT Marketing Communications Program, Yazmin Lara Yunes, for her work and contributions to Elettra Communications these past six weeks. Here are a few words from her: I am really grateful for the authentic PR experience Elettra has enabled me to have

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