If you're starting up a new business, re-branding your current one, or freshening up an existing look, I can help you with every step of the process. . . . . It’ll start with a conversation, preferably over a cup of coffee. I want to know what you’re looking for, what product or service you’re marketing, why you think it’s important, and who your target demographic is. We’ll look at what makes t
hem tick, and how we can attract them to you. After the initial conversation, I’ll do some research and I’ll tailor a brand package just for you. It can include things like a new or refreshed logo, and a brand guide on how to use that logo along with colours and fonts. You can rely on me to provide that logo in all usable formats such as .pdf for print, and .jpeg for web. You’ll get all your fonts and colour swatches too, so that down the road you’re able to maintain your own brand standard without having to consult me if you don’t want to. I’ll liaise with printers, sign shops, web specialists and anyone else involved in the process. I’ll do press checks, to make sure that the colours we’ve chosen are the ones coming off the printer. Your brand package can also include all of the classic print pieces like business cards and a letter head, as well as a website that is perfectly integrated with your brand. Once that’s in place we can move on to a marketing and advertising campaign. After all, we’ve spent time studying your target demographic, so why not start advertising to them! I can help you increase your social media presence, which is an integral part of a brand in today’s digital age, and I can create gorgeous photography that will support the promise you’re making to your customers. Best of all, I’ll teach you how to use your new brand, and your website too. You’ll become a branding strategy expert so that your brand continues to thrive for years to come. I understand the world of commercial design, and I know what it takes to get you noticed.