The Grapevine Pro

The Grapevine Pro Social Media and Marketing Strategist. Focusing on small business in all industries or professions. Helping small businesses make an impression on social media!

With over 25 years in advertising and marketing, I will help you capture your audience, get noticed and make an impression. I work with all types of businesses in all industries. Contact me for your FREE Social Media Analysis.

Did you see the difference?⤵️It’s time to stop being lazy when it comes to writing captions!  They are essential for mar...
08/15/2023

Did you see the difference?⤵️

It’s time to stop being lazy when it comes to writing captions! They are essential for marketing yourself on Instagram.

Photos or reels grab the attention, your caption is what draws people in and forms an emotional attachment to your business which leads to…SALES

So instead of wishing a happy holiday or weekend, go the extra mile and think of how your client could use what you do, or how you solve a problem they might have.

➡️Tell a story and build a relationship.

Everyone wants sales from their social media. So if you are posting, make the most of your efforts!

And now it’s YOUR turn!

SAVE this post and use an idea as a template for your next weekend or long weekend post.

❓Did you find this helpful? Let us know in the comments.

🍷We are sharing our PERSONAL experience after 25 years in marketing and 7 years as social media managers for outdoor living experts. If you are looking for real-life help for your business and not AI-generated ideas follow

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It’s time to change the menu👇Creating content is just like making dinner.  If you are uninspired and making the same old...
05/24/2023

It’s time to change the menu👇

Creating content is just like making dinner. If you are uninspired and making the same old thing over and over again, the kids (viewers) are just going to go to someone else’s house to eat🤦‍♀️

That doesn’t mean you need a new recipe every night, but it means you have to give thought and attention to what you are serving up for content on Instagram. Let’s face it, when you have planned a meal and put extra care and attention into it, aren’t you so much more excited about serving it?

If you are struggling with the posts you are putting on the table, maybe it’s time to hire a chef to create gourmet content that everyone will enjoy and you will be excited about sharing! Especially since, you didn’t have to make it😋

Let's create content you can be excited about! DM us today!

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Did you know you can have these kinds of results for your business too?  It's time to stop being the only one telling pe...
05/02/2023

Did you know you can have these kinds of results for your business too?

It's time to stop being the only one telling people about your business and let others tell it for you!

👉In a professional, on-brand, curated & relatable way!

UGC-style videos are not a fad, done right, they are (or should be) a key component of your marketing strategy!

Want to know if this style of content is right for your business? Let's chat.

:::::::

SEO:
Who creates content for my business?
Social media manager and content creator
Drone video for my business
Need help with reels
Marketing help for small business
Restaurant marketing
Airbnb marketing

Did you know?  The best type of reel you can have created for your business is from the user's experience or perspective...
05/02/2023

Did you know? The best type of reel you can have created for your business is from the user's experience or perspective! It's called UGC and we want to create this type of short-form video for you!

The great part of UGC is these videos and content can be used on all platforms, including blogs, websites & newsletters.

Wonder if UGC is right for your business, let’s chat!!!
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Tell me you have seen the “Schedule Content 30 Days in Advance” and you rolled your eyes👀 !  Now, I am not saying schedu...
04/24/2023

Tell me you have seen the “Schedule Content 30 Days in Advance” and you rolled your eyes👀 !

Now, I am not saying scheduled content is a bad thing and for some of our clients, it works great. However, for contractors and service-based businesses, it is literally mission impossible.

You need to post on the fly! While the action is happening (or recently happening).

Cue: realtors with a new listing or contractors on a job site.

We know this because this is the majority of our clients. Content sent and reel created and posted often the same day!!!

Here is the trick! Your “on-the-fly content” should still have a strategy!!! 👉Do not post just to post!

Take time at the start of every week to think about the content you could possibly have and what you don’t want to miss! If you have a team or a crew this will also help them not to forget to pull out their phones for something good!

Make sure you save this and send it to someone you know who “posts-on-the -fly”!!!

Need help with content creation or strategy? Let's chat in the DM’s

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I have no photos😭I have no content😫I have nothing to post🤯Have you ever felt that way?  We know most have because we hea...
03/24/2023

I have no photos😭
I have no content😫
I have nothing to post🤯

Have you ever felt that way? We know most have because we hear it all the time. Businesses know they need to post more, but they struggle with having good, consistent content. Especially when they get busy.

Sound familiar🤔

What if we told you the content struggle is over? What if we told you that you will have great content to post so you can be consistent and attract your ideal client? What if we told you that you can still be hands-on with your account and not hire a manager?

Sign me up🥳

For the first time, we are offering a new “A-La-Carte” content service where we create the content and you manage your account!

Finally👏

Our Content Crew will go to your job site, your office or anywhere you work! We know what works for social media so that is the content we will take. Then, we will create posts, reels or carousels for you! All you have to do is post when you want! You can even ‘add on’ caption ideas and hashtags for each post. It's up to you what you order and how much you order.

So, All-Inclusive management or A-La-Carte content creation. The choice is yours!!!

Let’s fill those frames with killer content!
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Sorry, but people will say a lot of things just to get your business😬What are the 3 main things we get asked when we fir...
02/23/2023

Sorry, but people will say a lot of things just to get your business😬

What are the 3 main things we get asked when we first meet with clients?

When will we go viral?

How many new followers will I get every month?

How much will my sales increase?

Here is the thing…if any Social Media Company promises or guarantees you a specific number on even one of these questions (and we have seen it often) - RUN💨

Here is what should be done instead:

-A guarantee of creating great content that stops the scroll and gets potential clients to like what you post and share with others.

-A promise of helping to build a community with the followers you do have, and engaging with them.

-Help with managing your sales funnel, and what happens once they see you on social media?

It’s time to stop worrying about followers and vitality and posting “just to post”. 🙈

Focus on a strategy that levels up your brand awareness, puts a focus on engagement and actually sells what you do!
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What do you think?  Are business cards still necessary?  A few weeks ago I met with a new client and handed her a busine...
02/22/2023

What do you think? Are business cards still necessary? A few weeks ago I met with a new client and handed her a business card that had my old logo with gold etching and a beautiful shade of purple on it…not my finest moment🤦‍♀️

Loving these new simple cards with our fab new logo (goodbye gold & purple). I printed these through Canva and I am happy with the quality and the price was great. Plus, no shipping!

I am curious do you think business cards are still relevant? Do you still use them? Let me know in the comments.
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Photos are back in a big way!  However, the app and your followers have changed over the years so here are a few helpful...
02/07/2023

Photos are back in a big way! However, the app and your followers have changed over the years so here are a few helpful tips to make your photos get the attention they deserve.

Let me know if this is helpful and what tip you liked the most or maybe even surprised you!

If you enjoyed it don't forget to share it with someone else who will as well!

📸📸📸📸📸
[social media tips, branding, how to use Instagram for business, Instagram help, connecting with customers, posting help, help marketing my business, social media strategy]

The “click”!  The “add to basket”, the “contact us”, and the “buy now”.  Never forget your reason to post, your reason t...
01/24/2023

The “click”! The “add to basket”, the “contact us”, and the “buy now”. Never forget your reason to post, your reason to be on social media is to SELL!

So how do you get that click? By posting in a strategic way to draw your viewer in with content that they can relate to, that solves a problem they have and makes them see you as valuable to them.

So! What is the value your business ads to your viewers' life?

Photo

Yeah…homework for your holidays😬Now is the perfect time to overhaul your social media accounts and create a fresh new st...
12/30/2022

Yeah…homework for your holidays😬Now is the perfect time to overhaul your social media accounts and create a fresh new start.

Follow these 5 steps and your account will be ready to take on 2023!

If you are thinking 2023 is going to be the year you take your social media to the next level, then let’s start with an audit! (no, not a scary tax audit, a fun social media audit🤣).

If you are:
✔️Struggling with what to post
✔️Wondering why your posts aren’t converting
✔️Frustrated with account growth
✔️Tired of posting without a strategy
✔️Not sure how your account looks to new, potential clients

If any of these statements apply to you then let’s take a look together! With an audit, we will take an inside look at what is working, what is not working and what will work for you. You will receive new BIO suggestions, SEO keywords that you should be using and a LOOM video recording of your audit that you can watch as many times as you need to optimize the success of your account.

We are only offering audits in January at a very reduced rate. The link to sign up is in the bio.

Is your business on TiTok yet?  If not, let’s start the journey together!!!  Let me know your meditation on the comments...
11/03/2022

Is your business on TiTok yet? If not, let’s start the journey together!!! Let me know your meditation on the comments or if you are on board!!!!

Watch, follow, and discover more trending content.

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86 Segwun Road
Waterdown, ON
L0R2H6

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