Guru Communications

09/22/2026

The Guru team had a great morning getting informed and inspired at the ABCOM-Vancouver sponsored Cannes Decoded event by the always captivating Karen Howe, arranged and introduced by Guru’s own Danny O'Brien.

09/15/2026

Link to Guru VP Danny O'Brien's article in IPolitics below to understand how AI LLM's like ChatGPT, left unmoderated, are able to harvest your most personal queries to serve you ads. It may make you think twice about how you use them.

The opaque method of targeting offered by OpenAI, coupled with the vast amounts of personal detail that users willing volunteer, leaves miles of room for less privacy and consumer protection.

08/27/2026

Amazing day on the water for the Guru crew thanks to MiQ and Whistler Eco Tours!

08/12/2026

Excited to see Danny O'Brien's promotion to VP recognized in today's Media in Canada alongside recognition of two of Guru's newest clients Northern Super League and Harbour Air!

See below Mastercard news.

Meanwhile, Whistler, B.C.-based Guru Communications names new VP.

08/04/2026

We're proud to share that Guru's Founder and President, Laurissa Stebeleski has joined the Board of COMMB (Canadian Out-of-Home Marketing and Measurement Bureau).

Laurissa's ties to out-of-home go back to the start of her career, when she was the resident OOH specialist at OMD. Laurissa is passionate about the medium, planning innovative uses and sharing creative examples from her travels. OOH is a significant part of the media investment we make on behalf of Guru's clients.

Congratulations, Laurissa. We're excited to see your expertise put to work at the Board level!

07/24/2026

Pleased to announce that Guru VP Danny O'Brien has had another Op Ed piece published today. His article in the Vancouver Sun merges his media acumen with his passion for football/soccer.

Opinion: How much can you dilute the product before sponsors and fans start to ask what it's worth?

07/22/2026

All of our staff updates are now on our website. Even Toby's, our Director of Snack-quisition. Toby's full bio (as well as those for the rest of the team!) can be found here: www.gurucom.ca/about-us

07/20/2026

Guru's July social was a casual affair - drinks at the local Alpine Café. Not pictured was our surprise guest baby Audrey!

06/25/2026

Guru VP Danny O'Brien has an op-ed in the Globe and Mail today. Canada wants to protect kids from TikTok — but the bill that does it would require TikTok to collect a photo and ID from every user. Danny unpacks the privacy paradox Ottawa just walked into, and what it means for all of us online. Link in Comments.

06/25/2026

Guru VP Danny O'Brien has an op-ed in the Globe and Mail today. Canada wants to protect kids from TikTok — but the bill that does it would require TikTok to collect a photo and ID from every user. Danny unpacks the privacy paradox Ottawa just walked into, and what it means for all of us online. Worth a read!

Within the span of five days, Ottawa tabled two bills that point in opposite directions