Lightray Marketing

08/21/2025

https://searchengineland.com/google-adds-search-terms-visibility-to-performance-max-campaigns-453489?fbclid=IwY2xjawMUM6FleHRuA2FlbQIxMQABHpnAIlw0GSsWyU2fIvf5hg1CZfjJ-07F3avrowsve74T8HxFq-OaygPr9eHR_aem_QH2uGtPZkuGdbiUpkSASZg

Google Performance Max now shows which search terms are triggering ads, allowing negative keywords to be added directly from the Search Terms report.

11/03/2024

https://searchengineland.com/what-is-generative-engine-optimization-geo-444418 What is generative engine optimization (GEO)?

Understand what GEO is, how it's revolutionizing digital marketing and key strategies to optimize for AI-driven search.

06/18/2024

Free Google Ad Grants Webinar. Learn about Google’s grant program for non-profit organizations and let us show you how to access up to $10,000 per month in advertising.

We’ll be joined by Jason Wieler of Lightray Marketing, a Google certified representative. Lightray and Modern Earth work together to create effective campaigns for successful websites. https://modernearth.net/june-2024-webinar/?utm_medium=email&utm_campaign=June%2022%20webinar%20reminder&utm_content=June%2022%20webinar%20reminder%20CID_531fe208bf5fc601168f63b74460a79f&utm_source=Email%20Marketing&utm_term=Secure%20Your%20Spot&fbclid=IwZXh0bgNhZW0CMTEAAR1B16EPEdGCOMSWKMSSRNlqcpDw9MUk1SoCcLJ-Zpe2gmRkS9kYlnN1ZKA_aem_ZmFrZWR1bW15MTZieXRlcw

06/18/2024

Learn about Google’s grant program for non-profit organizations and let us show you how to access up to $10,000 per month in advertising.

We’ll be joined by Jason Wieler of Lightray Marketing, a Google certified representative. Lightray and Modern Earth work together to create effective campaigns for successful websites.

Sign up for this informative presentation below. We will send you an event link closer to the event.

Learn about Google's grant program for non-profit organizations and let us show you how to access up to $10,000 per month in advertising.

05/03/2024

This could be a glimpse into the future of search.

You.com is a new, free search engine without ads, that integrates AI into search, a GPT-like chatbot, and AI art. Could You.com be the future or search?

04/02/2024

12 learnings from Google’s own media experts for 2024
https://www.thinkwithgoogle.com/future-of-marketing/digital-transformation/2024-planning/

12/14/2023

Google’s Official Digital Marketing Publication. Explore this AI Handbook for the latest tools, resources, and materials for marketers.

11/15/2023

Please help if you can. https://gofund.me/da792dae

04/18/2023

Project Magi will help searchers complete transactions while incorporating search ads on the page.

11/03/2022

Google’s Official Digital Marketing Publication. Discover how Google can help you build your brand and acquire new customers with these tips.