Pulsing Marketing

Pulsing Marketing Marketing agency based in Geneva.

Une marque qui fait des étincelles : BrillaGems ✨ 
Des strass dentaires qui illuminent les sourires méritaient une ident...
25/04/2025

Une marque qui fait des étincelles : BrillaGems ✨ 

Des strass dentaires qui illuminent les sourires méritaient une identité à leur image : élégante, minimaliste et pleine d’éclat.

On a imaginé un logo fin, lumineux, et un univers doux qui reflète la précision et la brillance de la marque.

Merci à Brilla pour leur confiance. C’était un vrai plaisir de donner vie à leur vision.

Your brand is more than just a logo:- It’s the story you tell.- The trust you build.- The experience you offer.- The emo...
28/01/2025

Your brand is more than just a logo:

- It’s the story you tell.
- The trust you build.
- The experience you offer.
- The emotions you evoke.

Strong branding isn’t just about standing out. It’s about making a lasting connection with your audience. It’s how your business becomes unforgettable.

Behind every great brand lies a story of vision and values.For Maktub Swiss, we designed a visual identity and website t...
07/01/2025

Behind every great brand lies a story of vision and values.

For Maktub Swiss, we designed a visual identity and website that reflect excellence, integrity, and professionalism in the competitive world of commodities and luxury.

The logo, inspired by a compass, symbolizes ethical commitment and navigating the right direction. Subtle colors and modern typography strike a balance between tradition and innovation. ✨





Every year Google makes thousands of improvements with the goal to deliver more appropriate results to your searches. On...
14/01/2022

Every year Google makes thousands of improvements with the goal to deliver more appropriate results to your searches. One way to make sure these changes do work is with the feedback from Search Quality Raters, a group of over 10.000 people all over the world. These people follow an extensive guideline (with over 170 pages) through which they rate Google’s performance.

Understanding the core ideas behind the Search Quality Rater Guideline can help you better create content for websites and blogs. While information quality is what drives better searches, high-quality information is seen by Google as content that demonstrates:

- Expertise
- Authoritativeness
- Trustworthiness.

E-A-T for short. On the other hand, low-quality content is defined as shallow information, the spreading of hate and content that seeks to deceive users.

Want to reach the next level in your marketing strategy?
💬 Try a free consultancy now: [email protected]



Source: The Keyword - Google

With the rise of Influencer Marketing, new nuances and approaches evolve, such as the empowerment of employees as nano-i...
10/01/2022

With the rise of Influencer Marketing, new nuances and approaches evolve, such as the empowerment of employees as nano-influencers for their companies.

📈 According to LinkedIn, when employees share content there is a 200% increase in clicks compared to when the company shares the same post. Reports suggest that until 2023, 90% of B2B marketing strategies will include this approach.

Want to explore new marketing strategies?
💬 Send us a message.



Source: Gartner Marketing Predictions 2022

Digital Marketing heavily relies on data to optimize campaigns and deliver the best results possible. Since GDPR there h...
06/01/2022

Digital Marketing heavily relies on data to optimize campaigns and deliver the best results possible. Since GDPR there has been an increasing challenge to be more strategic, proactive and even more creative in order to achieve concrete goals. With new privacy regulations like the iOS update and others, marketing in 2022 will demand an even more committed, refined and innovative approach to create effective campaigns. Being immersed in the new shopping trends, keeping up with updates on privacy regulations, exploring more partnerships with influencers, and figuring out what matters for each consumer are some of the fundamental strategies for 2022.

Want to reach the next level in your marketing strategy? 
💬 Try a free consultancy now: [email protected]

🎥 Video production for Häagen-Dazs Geneva at Allianz cinema 2021.
08/09/2021

🎥 Video production for Häagen-Dazs Geneva at Allianz cinema 2021.

Happy 730th birthday Switzerland! 🇨🇭
01/08/2021

Happy 730th birthday Switzerland! 🇨🇭

15/07/2021

Instagram is no longer a photo-sharing app and will focus on video.

Adam Mosseri, Head of Instagram, shares his intention to expand the Instagram app into more areas than just photo sharing. As a result, in the next few days, Instagram will be focusing in four key areas such as creators, videos, shopping, and messaging.

Video, in particular, seems to be a major focus for Instagram as it is an entertainment service that has tremendously grown on all dominant platforms at the moment. To beat the fierce competition, the company will try to move beyond its longstanding image as a photo-sharing platform and develop new video features such as full-screen, immersive, entertaining, and mobile-first video. In addition, Instagram will show more video to users with the aim of improving discoverability. This will include displaying videos from previously untracked sources in users' feeds.

What are your thoughts on this?

3 Benefits of investing in sustainability!On this World Environment Week, we decided to highlight 3 reasons for your bus...
01/06/2021

3 Benefits of investing in sustainability!
On this World Environment Week, we decided to highlight 3 reasons for your business to invest in sustainability (aside from the clear need to protect the environment).

1 – Customer loyalty:
According to GlobeScan nearly 2/3 of consumers across 6 international markets believe they “have a responsibility to purchase products that are good for the environment and society”. In terms of expectations, the latest GWI Report shows that 51% of consumers want companies to be eco-friendly.

2 - Financial performance:
Don’t think profit x sustainability, think both! Improving operational efficiency through better management of resources can result in significant cost reductions. In a review by Arabesque and the University of Oxford, 80% of 200 studies concluded that stock price performance is positively correlated with good sustainability practices.

3 - Investing in sustainability can drive business innovation:
Redesigning products and services to meet environmental standards can offer new business opportunities. It can increase productivity, competitiveness and foster an innovative culture.

World Environment Week -
Your business can grow smarter and greener!


Source: Harvard Business Review - The Comprehensive Business Case for Sustainability

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