17/08/2026
Visual Identity for Omé 🩶
For the Swiss label Omé, we developed a visual identity that reflects its combination of elegance, sustainability and conscious design.
The brand creates hair accessories from fabrics sourced from renowned haute couture houses, giving existing materials a new life as distinctive, high-quality pieces.
At the heart of the identity is a custom icon developed directly from the typography.
Its form recalls a clasp or ribbon, while its soft, almost heart-like shape adds warmth and approachability.
The symbol also became the foundation for a flexible graphic pattern system across packaging and printed materials.
A clear and timeless identity designed to translate Omé’s philosophy into a strong visual presence.
Interested in working with us on your own visual identity? Feel free to get in touch.