Outfox China

Outfox China A digital agency supporting international brands throughout market entry strategies, social media & e-commerce solutions in China

TikTok owner ByteDance has created a stand-alone shopping app in China, similar to its   platform in Europe, betting on ...
22/12/2021

TikTok owner ByteDance has created a stand-alone shopping app in China, similar to its   platform in Europe, betting on the new trend of Gen Z consumers buying on tips from online influencers.

The move is set to intensify competition in China’s e-commerce market where Alibaba Group Holding, JD.com and Pinduoduo are jostling for the attention of China’s online shoppers.

Bilibili is already counting 267 million to buy through links to major e-commerce platforms such as , and .com . ...
15/12/2021

Bilibili is already counting 267 million to buy through links to major e-commerce platforms such as , and .com . However, news are not confirmed yet, but the company is testing a new live-commerce feature that a will be officially launched in the upcoming days.

By 2025, 50% of the revenues from the global consumption of will be generated by Chinese consumers. will therefore ...
03/12/2021

By 2025, 50% of the revenues from the global consumption of will be generated by Chinese consumers. will therefore most likely become the for high-end products in the world, surpassing the United States, due to the exponential growth of the new .

CDF Mall is the world’s larget shopping centre. It is located un , which is providing to brands, an opportunity to ...
26/11/2021

CDF Mall is the world’s larget shopping centre. It is located un , which is providing to brands, an opportunity to and on the new .

Although the e-commerce business seems to be a panacea for pandemic interruptions, the desire for hasn’t waned complet...
27/10/2021

Although the e-commerce business seems to be a panacea for pandemic interruptions, the desire for hasn’t waned completely.
Chinese brands are coming up with their own new neighborhood . Additionally, everything on in the stores is what consumers expect from their favorite brand.

to integrate the food delivery market function into livestreams. To avoid direct competition with and , Douyin is ...
27/09/2021

to integrate the food delivery market function into livestreams.
To avoid direct competition with and , Douyin is using its own short video platform as a channel to develop its takeaway business.
The will take advantage of its traffic and encourage viewers to place meal orders directly from the livestream.


is setting up & daily managing Taobao accounts for the brands who would like to directly sell in China on e-commerce p...
21/09/2021

is setting up & daily managing Taobao accounts for the brands who would like to directly sell in China on e-commerce platforms.

Becky Li （黎贝卡）is one of the most popular Key opinion leader in . She has been creating a real empire all around her, st...
15/09/2021

Becky Li （黎贝卡）is one of the most popular Key opinion leader in .
She has been creating a real empire all around her, starting from a simple blog on

Now a days, Becky Li is the most requested from both Chinese and international brands from different categories: from to , from to .

Your Partner in China 🇨🇳
13/09/2021

Your Partner in China 🇨🇳

The top question from brands that invest in China is: “How can I choose the right Influencer?” Just paying a pretty face...
07/09/2021

The top question from brands that invest in China is: “How can I choose the right Influencer?”
Just paying a pretty face to a is not enough anymore because everyone is doing it, so it is not a competitive .

To know more about this topic, check this link: https://bit.ly/3BPUpTo on Outfox China website.

When we are talking about in , the are the absolute strength for a remarkable . Social medias in fact, increase ...
02/09/2021

When we are talking about in , the are the absolute strength for a remarkable .
Social medias in fact, increase and .

Everybody knows & as they are a must for a brand to enter the new market. But, brands should not only focus on these two , but also understand and set up on and ; which represent a real new opportunity for the brand.

BiliBili is a video platform which has become popular in the last past years. Thisapp is favored by millennials and Ge...
31/08/2021

BiliBili is a video platform which has become popular in the last past years.
Thisapp is favored by millennials and Gen Zers, who together account for 81% of the platform users.
According to annual performance report, the amount of related content surged during 2020 as blogger fanbases by 120 % only in this sector.

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