Kae Collective

Kae Collective Crafting Stories. Presently, we are all inundated by choices for products and services.

KAE Collective is a modern branding agency focused on crafting stories and experiences that humanise brands through strategic marketing, photography and design. By combining these three disciplines under one roof, we can truly create cohesive narratives that are authentic, personal and relevant to consumers. In order to stand out amongst competitors, we believe in leveraging innovation and explori

ng fresh ideas. Building the heart and soul of organisations so existing and potential customers can connect genuinely. At KAE Collective, our international team is made up of enthusiastic individuals with the desire to challenge the status quo and think differently. We consider customers to be the priority and center everything we do around the human experience. Our singular purpose is to make consumers feel just as passionate about brands as those who created them.

11/08/2016

Photos by Mandy Cai.

Proudly presenting one of our principal photographers: Karen Pang.
26/04/2016

Proudly presenting one of our principal photographers: Karen Pang.

Photography is an artistry that can be deeply personal and intimate. Images that are crafted to evoke emotions are often hard to forget, and when we first came across the photography of Karen Pang, it left tingles down our spine.

Introducing Mila Living, the world's first subscription-based air purifier system.
13/04/2016

Introducing Mila Living, the world's first subscription-based air purifier system.

For many of us based in China, air purifiers have become a necessity in recent years. With the air-pocalypse looming over their heads on a daily basis, Mila was founded by three fathers who set out to do things a little differently... Introducing the world's first subscription-based smart air puri…

Sinergized International, when corn meets innovation.
11/04/2016

Sinergized International, when corn meets innovation.

Unless you are trying to make it pop, corn and electricity don’t usually go well together. Kimberly Carlotti, and her husband Nikolay Yakubovskiy managed to create a one of kind product by fusing the two. Their business, Sinergized, creates light bulbs out of corn waste. “Nik and I have always…

Not your usual fenced out boutique hotel.
08/04/2016

Not your usual fenced out boutique hotel.

The Yun House isn’t your usual fenced out boutique hotel. Located in Yangshuo, in South-Eastern China, the 3000 square meter estate was imagined as an integral part of its breathtaking surroundings. It took nine years of planning and four years of construction to create this impeccably designed ve…

07/04/2016

Aesop has quietly built its business behind the scenes, making its way around the globe, one city at a time. No PR display or costly advertising to be seen, just a simple, subtle goal: uniqueness. Established in Melbourne in 1987, Aesop, named after the ancient Greece era fabulist, has turned…

Our humble tribute.
01/04/2016

Our humble tribute.

My discovery of Zaha Hadid on Instagram can be easily described as 'love at first sight'. After seeing one photo of her curvaceous architecture, I was hooked, and I was not alone. Her signature contours, cool textures, geometric details and minimal white interiors elicited a cult of photographers f…

Our first post is featuring FORM MAKER, one of our favourite collaborators.
01/04/2016

Our first post is featuring FORM MAKER, one of our favourite collaborators.

Form Maker is a prime example of people we love to work with: passionate, with a purpose and a real creative engine. We managed to give a clear direction to their marketing strategy, embedding it in an accessible, clear and crisp website, housing just the right amount of information. Then, we supp…

29/03/2016

Our registry of beautiful things. Anything and everything which makes our artistic and creative senses tingle is now here for the world to take in! Photo by Sandra Barten for KAE Collective.

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Shanghai

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