Ripplr

Ripplr We are a content-driven marketing and advertising agency based in Shanghai

27/03/2026

Creating the right brand guideline for your brand is critical in communicating to your target customer demographic.

For a new, small business, this could mean having the fundamentals of a logo and color palette.

In this video, our founder introduces a brand guideline upgrade for a boutique jewelry brand in Shanghai.

20/03/2026

MUJI’s global flagship store ends its 10-year chapter at its prime location on Huaihai Road in Shanghai. Relocating to another location in Xuhui, Shanghai.

What do customers like about MUJI? We find some answers from the product displays on first floor, and more!

04/03/2026

We completed a website development and UI design project late last year.

It's one of the most visually-oriented projects we've done so thought it would be interesting to share!

The client is a French founder of a creative studio that has two locations: Shanghai and Paris.

Our work involved everything from url purchasing, web hosting, to applying the client's preferred WordPress template and customizing it. The majority of the work required plenty of customization of the client's videos to the web pages.

Our founder created a short introduction of the website project, click on the below video if you're interested in a short walkthrough 👇

We’ve been “galloping” into the new year in Shanghai. 🐎 Below is a short introduction to the social media trends in 2026...
03/01/2026

We’ve been “galloping” into the new year in Shanghai. 🐎

Below is a short introduction to the social media trends in 2026 we have experienced in 2025 in Shanghai, which resonates to global trends:

▫️Video is (still) king

▫️AI-generated content will become popular

▫️Serialized content will earn audiences’ attention

▫️Brand will prioritize resonance and community over virality

Read on below for further elaboration.

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We’ve been keeping our head down, being productive this year, working and completing different types of brand needs!Warm...
24/12/2025

We’ve been keeping our head down, being productive this year, working and completing different types of brand needs!

Warm wishes for joy and peace this Christmas and success in the coming year! 🎄✨

Yours truly,
ripplr

We created different logo designs for boutique silver/gold jewelry brand: Shu Ye earlier this year.They asked their cust...
21/12/2025

We created different logo designs for boutique silver/gold jewelry brand: Shu Ye earlier this year.

They asked their customers to vote on the logo designs, and the one you see in the image was gained the most votes.

A combination of lotus and flame, that resonates with the brand and its founder’s background.

Learn more about ShuYe from their WeChat miniprogram.

21/12/2025

Late post on an interview video production we did for a Shanghai-born, international perfume brand back in Spring, 2025:Param Sara. Dialogues between Perfumer Alex Li and Founder Ankita Gill.Sharing the first video out of the four parts of the production.

Visit their website for more info: https://paramsara.com

21/12/2025

After upgrading Shanghai-based, boutique jewelry brand Shu Ye’s brand guideline. We got to work with lovely founder Nari as our model in creating photos that had character and style, visually describing what Shu Ye is about.✨📸

If you like Shu Ye’s jewelry design so far, visit their estore on WeChat miniprogram by searching for Shu Ye.

Photographer: Eva Hsu

It’s easier to succeed in the Chinese market when the right social media presence is done.An official WeChat account hel...
26/11/2025

It’s easier to succeed in the Chinese market when the right social media presence is done.

An official WeChat account helps a business to reach your Chinese audience, while establishing credibility.

Read more on how you can create an official WeChat account with our blog article in our bio, or the last slide of this post!

Happy International Women’s Day!For IWD, our founder Eva was invited to be an event photographer for FitFam’s IWD workou...
10/03/2025

Happy International Women’s Day!

For IWD, our founder Eva was invited to be an event photographer for FitFam’s IWD workout session at Bund Financial Center.

As the largest expat run, community workout organization in Shanghai, there was around 200 show ups. Attendees signed up via FitFam mini program, which is accessed via a personal WeChat account, and every expat is on WeChat as it’s essential to living and working in Shanghai.

It was partially cloudy, but it made the photographers happy to see the sun come out, as sunlight is key to capturing good rooftop workout photos. Taking advantage of the location, Eva was able to capture group photos with the famous Shanghai skyline in the background!

The event run down included:

🔵 HIIT
🔵 Yoga
🔵 Zumba

Ending with the popular raffles draw and WeChat posts content winners announcement.

Good vibes, good energy, with women improving together, sharing their workout experiences as friends or family on WeChat and other social media. When the event was completed, feedbacks were made in the online event WeChat group, in which was where the photos were shared, as a photo album, in the group.

For the ones interested in getting to know FitFam, they have a LinkedIn page: FitFam

If you are on WeChat, search for FitFam’s WeChat Official Account or Mini program, to learn about their workout sessions, across China.

A good, established brand would have a comprehensive online presence, from the brand’s website to having accounts on dif...
17/02/2025

A good, established brand would have a comprehensive online presence, from the brand’s website to having accounts on different social media apps.

In China, the end customers are normally on at least one social media app other than WeChat, such as Douyin, RED note, Weibo, etc.

Top 6 reasons for people in China to be on social media are:
▪️Keeping in touch with friends and family
▪️Filling spare time
▪️Seeing what’s being talked about
▪️Reading news stories
▪️Finding content
▪️Finding products to purchase

the list goes on.....

And meanwhile, the most popular form of content for passengers on metro rides are short-form videos. Read the below carousel for more!

Address

Room 102, Building 8, Lane 1453, Yanan Road W. , Changning District
Shanghai

Opening Hours

Monday 09:00 - 18:00
Tuesday 09:00 - 18:00
Wednesday 09:00 - 18:00
Thursday 09:00 - 17:00
Friday 09:00 - 18:00

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