Founded in 2013, the Hybrid Advertising Alliance is a collaboration of five communications agencies specializing in various disciplines of modern marketing communications. Its purpose: to bring together the best of the best creative talent available in the market and to become the powerhouse of integrated communications services in Cyprus. Since its inception, the Alliance has been responsible for
numerous success stories as well as some of the most memorable campaigns in local history. In 2016, The Hybrid Alliance evolved to an even more powerful, more modern configuration of agencies offering a brilliant combination of creative and analytic services that have meshed in such a way as to have truly cemented the idea of integrated communications in in the market. The best of the best in Advertising, Design, PR, Traditional Media, Digital and Social Media services, working together to deliver the most memorable, cost-efficient and measurably effective, 360 communications. Like a hybrid engine that kicks in more power when needed, whilst remaining fuel-efficient, the Hybrid agencies support each other with greater efficiency through synergies, in-depth expertise and expansive know-how. Members: Telia & Pavla BBDO, Appios Communications, TheWorx, O***m Works, Void