23/12/2025
Behind the scenes of the Technics CX700 campaign 🎥
This project was about much more than delivering an international video campaign across multiple formats. From the very beginning, the focus was on building strong visual worlds — carefully designed sets, thoughtfully chosen locations, and atmospheres that naturally reflected how and where people truly listen to music.
Alongside the film, we created a full set of campaign photographs, ensuring a consistent visual language across all touchpoints. Huge thanks to everyone involved for the trust, precision, and shared obsession with quality. This one was a real team effort. 🤍
Credits:
Director:
DOP + Edit:
1AC:
Production: .rinka
Photography:
Lights:
MUA:
Client:
