07/05/2026
Biorůže continues to expand its ecosystem through Emerosa, its own label dedicated to raw ingredients and the art of DIY cosmetics.
The brief was to create a distinct identity for this sub-brand that bridges traditional herbal roots with modern and science-backed precision.
We built the identity around a signature visual element evoking the texture of a cream and the ritual of self-care. This organic fingerprint provides a unified system for a vast portfolio of over 2 000 items ranging from bulk herbs and spices to professional aromatherapy packaging.
The color palette features soft and natural tones like Raspberry, Leaf Green, and Tea Rose inspired by the plants themselves. Through Emerosa, brand offers a complete visual world anchored in tradition and expert care, designed for those who seek a more creative and individual approach to beauty. 🌸
— Graphic Designer: .bernkopf
— Creative Director: