NGV Media

25/10/2019

While we constantly hear about the dominance of Facebook ads and the popularity of paid campaigns on Instagram, brands shouldn’t disregard the power of Twitter advertising.

Learn how to set up a successful Twitter advertising campaign by following these helpful steps and tips. Buck the trends with your Twitter ads today!

25/10/2019

Every agency owner has faced the frustration of clients who ignore advice. Eventually, this leads to the breakdown of the relationship, so it makes sense to identify the root cause when it happens.

Nobody says, 'that's great advice, but I'm going to ignore it.' Understanding the cause of the resistance will improve your agency-client relationships.

24/10/2019

Every business owner understands that marketing and advertising are crucial to the success and growth of their company. But how can an Advertising Agency help you? Do you know where to start? What if they aren’t creative? An advertising agency, at best works as a facilitator for your brand, to help the business.
https://www.digitaldoughnut.com/articles/2018/march/why-an-advertising-agency-is-important-for-growth?fbclid=IwAR1WQTa64dj6kOJFFpWqS-L1zWHnGQNOWdFKFqUJyhqMgvyLWab2w9ZkS5Y

24/10/2019

Rumor has it that LinkedIn may be the up and coming advertising player in 2019.

Sure, they’ve offered advertising services for years now, but up until recently, LinkedIn has really nailed down the craft of being an ad service provider and a social media network.

LinkedIn is a great advertising option for B2B marketers. Read this guide to learn how you can make the most of LinkedIn advertising.

23/10/2019

Agency work sounds so simple at first: You take on the marketing work for other companies. You’re their marketing department for hire.

And yet, it’s not an easy thing at all.

Got a rocky relationship with a client? It probably comes down to communication. And to communicate better, you need to know what clients really want.

23/10/2019

Whether you are launching a product, promoting an event or increasing brand awareness, paid social media campaigns are a valuable component. In fact, a combination of paid media, earned media and owned media is the best way to get maximum exposure for your inbound marketing campaign.

We share how to plan a successful paid social media campaign in 7 easy steps.

22/10/2019

One of Pinterest’s strengths that makes it such a good place to advertise is its purchasing power. Nearly every study has shown that Pinterest users are much more likely to purchase a product than those on Facebook or Twitter.

So you’ve decided to run an ad on Pinterest! That’s a great business move since Pinterest is one of the largest social media platforms out there. As of September 2015, 100 million people actively use Pinterest. That’s not even close to the numbers Facebook is putting up, but Pinterest growth ...

22/10/2019

Every business battles with the question on whether they can manage their company’s whole marketing and communication strategy by themselves or should they outsource this task to someone else? There can be a number of issues that can trigger a business to look at outsourcing this function including low sales, a lack creativity in advertisements or you don't have a marketing strategy.

A media agency, marketing agency, advertising agency - what do they all do? Find out how they can help your business and which is right for you.

21/10/2019

Leveraging Instagram ads for your brand is a no-brainer.
Not only do more than one billion people use Instagram every month, but engagement numbers for the app are higher than both Facebook and Twitter.

To create successful Instagram ads, you first need to connect your account to a Facebook Business Page, which allows you to use Facebook Ad Manager.

21/10/2019

Social media advertising, or social media targeting, are advertisements served to users on social media platforms. Social networks utilize user information to serve highly relevant advertisements based on interactions within a specific platform.

While there are hundreds of different marketing strategies, only one can bring in consistent sales from day one: social media

20/10/2019

When setting up a paid Facebook ad, there are a lot of boxes to be checked.
Are you targeting the right people? Are your image dimensions to scale? Are you running the right type of ad? If we're being honest, it can get a little confusing.

Don't run a Facebook ad before referring to this comprehensive checklist, which covers everything from budgeting to creative design.