B&T Agency

B&T Agency We make brands & businesses future-proof with creative solutions that sell. We connect brands with trends.

03/12/2025

Knock knock! Who is it? Ježíšek/Santa Clause already? Nope, just a bottle of Pilsner Urquell bringing you the "Unchanging taste of Christmas"... And so here we are, on the brink of this festive season, so thrilled to have shot a Christmas ad celebrating ever-lasting love, genuine affection, and our beloved Czech icon .urquell. Created in cooperation with and . By the way...what will be under your Christmas tree this year?

06/10/2025

Spoiler: None of it happened. It's all CGI. ✨ But the impact? Very real. This digital magic became our playground for beauty brands where the impossible becomes scroll-stopping and ideas outgrow reality. With the one and only and , we play big. Like, big big.

30/05/2025

Our Pilsner Urquell hockey championship campaign “The unchanging taste of victory” landed just like a top-shelf goal. 🏒 In case you didn't catch the hero spot featuring Michal Kempný during commercial breaks, here it is. In case you did, here it is anyway.

⛰️ mAI Peaking at Web Summit! ⛰️After nearly a year of self-financed pre-seed, evolving from “Haute couture of GenAI” to...
11/11/2024

⛰️ mAI Peaking at Web Summit! ⛰️

After nearly a year of self-financed pre-seed, evolving from “Haute couture of GenAI” to “On-brand content at scale, effortlessly,” and refining through pivots, market feedback, and early traction, we’re ready to reach the peak at Web Summit.

Today, mAI tackles one of the biggest challenges for brands: producing on-brand content at scale, with consistency and ease.
Perfect for local brands, a game-change for global brands seeking production efficiency and brand consistency across all their markets.

This Sunday, we head to Lisbon to present mAI.

We will connect with the tech world, seek partnerships, attract new clients, and secure investment — to bring mAI to new heights.

🌐 maistudio.xyz

Looking for a perfect spot for your team? Are you up to 15 people? Read on.We’ve got modern office space with meeting ro...
15/07/2024

Looking for a perfect spot for your team? Are you up to 15 people? Read on.

We’ve got modern office space with meeting rooms for you. 🏢 Imagine working in a modern, industrial building with two terraces, close to Prague city centre at náměstí Bratří Synků. Afraid of the noise? No, no, we are far away from all that thanks to being located in our own yard. No noise, only noiice! Almost an oasis. 🌆 🌳

Sounds like your new workplace? Contact us at [email protected]

06/11/2023

🔥Another job offer! 🔥 This time we’re looking for Account Manager! 🔎

What we need: Account Manager with at least 3 years of experience in the field. Organized, driven, persuasive, people person, speaking & writing in Czech and English.

What we offer: 4 day work week, cool team, education, experience in international marketing.

Sounds good? Apply via our website at https://bnt.agency/career/.

Welcome to the era of  ! 🎮✨  For years, gaming has faced negative perceptions, such as violence, time-wasting, and harmf...
14/07/2023

Welcome to the era of ! 🎮✨

For years, gaming has faced negative perceptions, such as violence, time-wasting, and harmful side effects. But we're now entering an exhilarating era where gaming is finally getting the recognition it deserves as a legitimate positive force. It's not just about having fun anymore; gaming has the power to reduce stress and deliver quite impressive therapeutic benefits, like for kids with ADHD. And let's not forget about cozy gaming, the trend that takes us into non-competitive, slow-paced, and comforting experiences, providing the much-needed break we all crave and promoting mental well-being. 💆‍♀️

But here comes the real game-changer: with an ever-growing number of casual gamers, especially among the unstoppable Gen Z, who prioritize well-being like never before, brands have a golden opportunity knocking at their door. These trendsetters are all about pleasant experiences, and they're ready to invest their hard-earned bucks to level up their gaming adventures. Brands, get ready to level up too!

🔥Trend machine  #9🔥Bring the madness! In the wild world of marketing, things are getting even crazier. Forget about the ...
17/05/2023

🔥Trend machine #9🔥
Bring the madness! In the wild world of marketing, things are getting even crazier. Forget about the rules and sticking to the same old strategies; now it's all about embracing the surreal, quirky, and bizarre.

Chaos has become a powerful trend that brands are using to connect with young consumers, offering an awesome alternative to the perfectly arranged images we see on social media. As this digital-native generation spends hours online and faces some tough times, they're finding solace in absurdist humor, embracing bad taste, and even diving into nihilism. And let's not forget about the perfect platform for all this madness – TikTok!

Whether it's a fashion retailer like , a snack brand like or the timeless classic of Old Spice's "The Man Your Man Could Smell Like," chaotic content stirs up intense emotions that forge genuine connections with the audience. It's all about surprising people, making them laugh, and sometimes even leaving them a bit puzzled. This emotional rollercoaster sparks awesome conversations, gets people sharing like crazy on social media, and turns them into die-hard fans.

So, jump on the chaos train, it’s gonna get wild! 🎢

🔥Trend machine  #8🔥Good news for dark souls! There is an antidote to toxic positivity, and it’s called mindful nihilism!...
06/03/2023

🔥Trend machine #8🔥
Good news for dark souls! There is an antidote to toxic positivity, and it’s called mindful nihilism! 🧘‍♂️

It embraces life as it comes, acknowledging negative feelings as part of emotional well-being. So prepare to embrace the dark spectrum of creativity.🌒

According to a 2020 research by professor emeritus of psychology at Penn State University John Johnson, tales of post-apocalypse and horror movies are making viewers more psychologically resilient to real catastrophes. The US study found fans of horror and apocalyptic movies showed greater preparedness and resilience for the Covid-19 pandemic. Another US study in 2021 found horror content helps people with anxiety to cope and shows the potential to be used as a therapeutic tool to treat anxiety disorders.

Darker genres can be a source of much-needed escapism and a coping mechanism. The fact that people are here for it is proven by the Netflix show Wednesday, which has passed 1bn watch-hours, becoming the third title in the platform’s history to achieve this milestone within its first 28 days on the platform.

Companies can explore dark emotions as a source of inspiration for new products, visual narratives and branding, as seen in the beauty brand Byredo or water brand Liquid Death.☠️

Adresa

Náměstí Bratří Synků 1748/17
Praha
14000

Telefon

+420731189684

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