31/03/2023
SUCCESS! The EU commission adopted a new proposal for a Directive on green claims, aiming to fight more efficiently against GREENWASHING in advertising. Read our fresh article to find out more...
March 2023 Commission adopts proposal for a Directive on green claims. Enabling true sustainable choices and ending greenwashing. Today, the Commission is proposing common criteria against greenwashing and misleading environmental claim s . A Commission study from 2020 highlighted that 5