zeotap

Founded in 2014, Zeotap’s mission is to help brands monetise customer data in a privacy-first Europe. Today, Zeotap owns three data solutions.

Today, Zeotap owns 3 data solutions: Zeotap CDP, Zeotap Data and ID+ Zeotap enables brands to build on a nucleus of first-party data to win new customers and grow their loyal base. Zeotap CDP is the next-generation Customer Data Platform that empowers brands to collect, unify, segment and activate customer data. Zeotap Data delivers quality targeting at scale by enabling the activation of 2,500 tr

ied-and-tested Champion Segments across 100+ programmatic and social platforms. ID+ is a universal marketing ID initiative that paves the way for addressability in the cookieless future. Recognised by Gartner as a "Cool Vendor" (2020) and by AdExchanger as the “Best Data-Enabling Technology” (2019), Zeotap platform meets the highest enterprise data privacy and security standards, including GDPR, ISO 27001 and CSA STAR. Zeotap works with the world’s top brands, agencies and publishers across a dozen countries in Europe, the UK, and APAC, including Virgin Media O2, Amazon, and Audi. For more information visit www.zeotap.com or contact us at: [email protected]

19/01/2024

How can you ensure you reach the right audience? is the key! 🔑

Every day, we harness millions of signals from mobile telcos, e-commerce, offline data, app usage, passions, travel plans, and purchase intent. Zeotap Tribes are built from this data, weaving connections among users who share similar interests, preferences, and behaviours. 🌐

Learn more here: https://hubs.li/Q02h0PpS0

Elevate your campaigns with Zeotap Data! 🚀

18/01/2024

Discover the Secrets of 💎Luxury Retail for personalised customer journeys.

Read it here: https://hubs.ly/Q02gWqKF0

In the fast-paced retail sector, delivering unique customer experiences is paramount for success. Learn how with a CDP.

17/01/2024

Unlock the full potential of data with Zeotap CDP! 🌐 Transform your approach to personalisation, centralise data, and ensure GDPR compliance.🛡️

Learn more here: https://hubs.li/Q02gLXPb0

In the ever-evolving landscape of digital marketing, personalisation is the linchpin for success. A CDP enables it by leveraging a 360 customer view. Learn more

16/01/2024

Zeotap CDP + Google Cloud = easy-to-use CDP! 🤝

As a partner built 100% on Google Cloud with native integrations of its products, Zeotap CDP can offer not only scale and performance but also an improved customer experience.📈

Watch the full video and explore the benefits of our partnership: https://hubs.li/Q02gp8hz0

Zeotap CDP is an easy-to-use Customer Data Platform that leverages the power of Google Cloud technology to help companies integrate, unify, segment, and orch...

15/01/2024

How do you ensure targeted content distribution?

Achieve marketing precision with Zeotap CDP's latest feature: Audience Insights! 🎯 Explore the dynamics of Audience Overlap and Audience Metrics, gaining valuable insights to refine your content distribution strategy.

Read full blog here: https://hubs.li/Q02gnYD00

Audience insights helps marketers take data-driven decisions, by optimising ongoing marketing initiatives and shaping the broader marketing landscape.

12/01/2024

Are you truly connecting with your customers in today's automotive landscape? 🚗
Uncover how Zeotap CDP redefines customer interactions into seamless, data-driven marketing experiences, serving as the ultimate hub for your brand's success. 🚀
Explore more here: https://hubs.li/Q02ggbyh0

In the competitive automobile industry, delivering personalised and seamless customer experiences is essential for achieving success. Learn how with a CDP

11/01/2024

Ever wondered how a CDP is driving business transformation?
Check out our panel discussion with our customers on the impact of CDPs in elevating customer experience.
Watch the full video here: https://hubs.li/Q02dvRbJ0

Ever wondered how a CDP is driving business transformation?We teamed up with our customers for a special panel discussion on the impact of CDPs in elevating ...

10/01/2024

With Google phasing out 3rd party cookies in Chrome by September 2024, understanding and reaching audiences at scale takes on great significance.
This is why we have teamed up with Illuma, to create a robust advertising solution tailored for the post-cookie era. This innovative partnership empowers agencies and advertisers to dive deeper into content, elevating advertising relevance and unlocking cost-effective contextual inventory across major global DSPs.
Learn more https://hubs.li/Q02fZBn50 https://hubs.li/Q02fZKDb0

09/01/2024

"How Not to Select a Customer Data Platform: A Guide to Avoiding Common Pitfalls." Explore key insights on optimizing the CDP selection process, avoiding the RFP overload, ensuring a seamless rollout plan and understanding the critical role of senior governance.

Read it here: https://hubs.li/Q02dvByV0

Learn how to select a Customer Data Platform avoiding three common Pitfalls

08/01/2024

Discover the real impact of Zeotap CDP in retail marketing. 🛒

Explore the practical insights on leveraging customer data for personalised retail experiences through the story of Sarah, an online shopper. Learn how CDPs boost customer interaction and drive ROI. 📊

https://hubs.li/Q02dvlRm0

In today's fast-paced digital landscape, understanding your customers has never been more critical. The ability to use data efficiently, optimise marketing b...

05/01/2024

Facilitating personalised customer experiences is integral to business growth in the Telco Industry.

Discover how Customer Data Platforms (CDPs) are driving growth for telco companies by enhancing customer engagement through data power.

Download our whitepaper for a comprehensive understanding here: https://hubs.li/Q02dqZ1T0

Telecom operators are at a crossroads, facing a complex web of pressures, trying to keep customers from leaving, fighting against lower prices and finding opportunities to sell more products and services to customers. To tackle these complex challenges, telecom companies need a holistic view of each...

04/01/2024

[🛍️ NEW RELEASE: CDP FOR RETAILERS]

Ever wondered how a CDP transforms retail engagement?

👤Capturing customer interactions
🤝Orchestrating personalised journeys
📏Measuring campaign effectiveness

Dive into the future of data-driven marketing in our latest blog: https://hubs.li/Q02dqLYr0

Amidst the ever-evolving landscape of retail giants specialising in household appliances and electronic devices, the key to triumph lies in crafting personalised and flawless customer experiences. In this fast-paced arena, where innovation and customer satisfaction reign supreme, retailers must go b...

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http://www.zeotap.com/

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