16/07/2026
Our new global campaign for ZEISS Vision. 👁️✨
Built to make people care about their visual health and position ZEISS as a lifetime partner for clear vision.
Through striking films and imagery, the campaign celebrates clear vision. Ordinary moments become almost magical, bringing to life just how much of our lives are shaped by the way we see the world.
This data‑driven, full‑funnel campaign was produced with RENEGAT BERLIN. Directed by Duncan Winecoff. Shot in South Africa. Thanks to all partners involved.
Client ZEISS Vision
Production RENEGAT BERLIN
Director Duncan Winecoff
DOP Josephine Owe, FSF
Photographer Alexandrena Parker
Post
Music
Sound Mix fridge.audio