SABOCON

11/09/2026

25 YEARS. AND TAXES ARE STILL HERE. 😉

Some relationships last longer than many business models.
We've just received an honorary certificate from the German Taxpayers' Association Hessen recognising 25 years of membership and support.
Considering SABOCON itself has been around for 27 years, they've accompanied us through almost our entire entrepreneurial journey.

A lot has changed since then.
Websites became platforms.
Phones became smart.
Social media emerged.
AI now creates text, images and code.
One thing has shown remarkable consistency:
Taxes. 😉

But seriously: 25 years also stand for something we value enormously:
Long-term thinking. Reliability. Commitment.
So we're genuinely pleased about this recognition – and would like to thank the Bund der Steuerzahler Hessen.

Here's to the years ahead.
New technologies. New ideas. And probably a few new tax forms.
SABOCON.
27 years of change. 25 years of tax awareness.
www.sabocon.com

11/09/2026

https://www.fastcompany.com/91603659/considering-an-iphone-duo-heres-what-having-a-foldable-phone-is-really-like

Apple’s first foldable iPhone brings a bigger screen and some clever tricks, but living with one still means making a few compromises.

11/09/2026

We spoke to new Apple CEO John Ternus. Are you hopeful that he'll continue Apple's winning streak?

11/09/2026

09/09/2026

MARKETING ISN’T DISAPPEARING. ITS BOUNDARIES ARE.
AI isn’t just changing individual marketing tools. It’s changing the structure of marketing itself.
The latest Future Marketing Index shows how dramatically priorities are shifting:
#1 AI in Marketing
#2 Agentic AI
#3 AI Search
#5 GEO
Classic SEO? #32.

Does that mean SEO, content marketing or customer journeys are disappearing?
No. But the boundaries between them are.

Content becomes part of Search.
Search becomes part of AI Visibility.
Data becomes part of personalisation.
Automation becomes part of the customer journey.
Websites become knowledge sources for people, search engines and AI.
And Agentic AI takes this even further.

AI is moving beyond generating text, images or ideas. It can increasingly plan processes, coordinate tools, execute tasks and optimise results.
This also changes the role of agencies.
The question is becoming less:
“Which individual service do we need?”

And more:
“How should strategy, design, technology, data and AI work together to create impact?”

That’s why at SABOCON, we don’t see AI as another service alongside web, SEO, content or strategy.
AI becomes part of everything.
Marketing isn’t disappearing because of AI.
The boundaries between its disciplines are.

SABOCON
WE SOLVE COMPLEX DIGITAL CHALLENGES.
www.sabocon.com

09/09/2026

https://page-online.de/kreation/festival-plakate-als-feuerwerk-pentagrams-paula-scher-fuer-shakespeare-in-the-park/

Handgezeichnete Typografie – und umwerfend viel Energie: Seit 1994 gestaltet Pentagram-Partnerin Paula Scher die Kampagnen des New Yorker Festivals »Shakespeare in the Park« und übetrifft sich in dieser Sommersaison einmal mehr . So ikonisch wie das alljährliche Shakespeare-Festival Sommerthea...

09/09/2026

https://www.adzine.de/2026/09/mediaplanung-im-uebergang-zur-ki-steuerung/

Mehr Kanäle, mehr Datenquellen und mehr mögliche Planungsszenarien machen Mediaplanung zunehmend schwerer, manuell zu steuern. Die KI soll deshalb einen größeren Teil von Forecasting, Berechnung und Optimierung übernehmen und Media stärker mit Business-Zielen wie Umsatz, ROI oder Customer Acqu...

08/09/2026

https://www.horizont.net/marketing/nachrichten/top-themen-im-marketing-ki-anwendungen-verdraengen-klassische-marketingdisziplinen-235713

KI ist im Marketing längst mehr als ein diffuses Buzzword. Immer mehr konkrete KI-Anwendungen gewinnen an Relevanz, zeigt die aktuelle Trend-Umfrage des Fachportals Marketing-Börse. Ein völlig neues KI-Thema schafft es sofort auf Platz zwei des Rankings.