02/08/2021
4 weeks ago, everybody at konversionsKRAFT (Web Arts AG) was 150% motivated to let www.growthmarketingSUMMIT.com happen as a real life conference. What motivated us?
1) having a perspective in general
2) meeting great people
3) feeling the inspiration from a real life event
4) having fun, creating a positive atmosphere
What happened then?
- In the first week of July, the COVID cases started to rise again.
- In the second week of July, the city of Frankfurt crossed the first critical value of 35 new cases / 100K citizens.
- In the third week we were waiting for new regulations - which unfortunately only apply below the critical value of 35.
- We also realized, that most of our great speakers from the US still would not be able to travel to Germany
- We roughly estimated that around Sept. 2nd, the incidence could reach a worst case scenario >100, which would make the conference impossible to organize
All thing that motivated us, now turned out to be at risk.
So we finally decided last week to postpone the conference towards May or June 2022.
I hope everybody understands the decision. Hopefully in 2022 we will be able to create the great live event we were planning for!
Conference for marketing and optimization professionals.