Hayrapetyan Business Consulting

Name: Hayrapetyan Business Consulting
Address: Munich, 81925, DE
Telephone: +4917681032462

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Deutschland
Munich
Hayrapetyan Business Consulting

Digital Marketing Agency

Elevating brands with innovative marketing solutions♟
♞ Animation
♞ Brandin

Hayrapetyan Business Consulting is a dynamic marketing agency founded during the global pandemic. We specialize in working with forward-thinking brands that thrive on creating innovative and meaningful work, no matter the challenges. Our team of experienced creatives from around the world brings a fun, intuitive, and collaborative approach to every marketing project. If you're looking for a partne

r to help you take your brand to the next level, we would love to hear from you! Reach out to us at [email protected] to discuss your project.

16/09/2024

We at HBC are proud to take care of all the branding and marketing for Hanover's Finest wedding event! 🫶🏻💍🫶🏻💍

From the striking visual identity to thoughtful advertising campaigns and dynamic social media marketing, every detail reflects the essence of this special occasion. Our content creation team has been working hard to make this event unforgettable.

Look forward to two special highlights at Hannover's Finest:

1. A journey of transformation with Trauringhaus Hannover

We are long-term partners of Trauringhaus Hannover and have led its successful rebrand last year. From logo design to website UX/UI, promotional materials to merchandise, HBC was involved every step of the way.

Don't miss the exciting presentation from our Founder Susanna Hayrapetyan and Trauringhaus Hannover Founder Nelli Pogosjan, who will introduce you to the creative process behind this impactful rebranding.

2. HBC booth:

Visit our booth at the Mercedes-Benz showroom and discover our expertise in branding and rebranding.

Learn how we develop compelling communication and marketing strategies and create engaging content for social media, websites, and advertising. Susanna Hayrapetyan will also give a special presentation sharing the inspiring journey of HBC and our role in the visual transformation of various companies.

Stop by, be inspired, and learn more about how HBC can transform your brand too!

You can follow us on Instagram to learn more: https://www.instagram.com/hannovers_finest?igsh=MXY1eTZ4MGZxODg2dA==

06/06/2024

HBC x Trauringhaus Hannover

Rebranding Journey: Part 1

We're thrilled to share the results of our rebranding journey with Trauringhaus Hannover GmbH.

We spent countless hours working with our incredibly talented graphic designer, Tatev Arshakyan, perfecting everything from the wordmark to icons and the design of the print materials.🎨

It all started when we got a call from Nelly Poghosyan, the Founder. She had heard about our work through another client we had rebranded for, which really goes to show how powerful word-of-mouth can be in our field.😎

She told us that they had tried to rebrand several times before, but hadn't found the right fit with other agencies. But Nelly's clarity about their goals and her strategic plan for the rebrand made this an exciting challenge instead of a cautionary tale. We collaborated closely with the company's founders, who brought a clear and compelling vision to the table. Check out Nelly's feedback in the carousel below! 👇

Our approach was thorough and methodical. We began with an in-depth survey to really understand their needs, followed by numerous discussions, phone calls, and mood board sessions to visualize the brand's new direction. We also held extensive customer feedback sessions to ensure we captured the essence of the brand, its narrative, and its unique selling proposition.

After six months, we successfully launched a refreshed visual identity, a new website, and completely overhauled print materials and merchandise - all embodying the new brand identity.

We're excited for you to see the transformation and to continue this journey with us. Part 2, 3 and 4 of this transformation coming 💥 🎉

12/03/2024

ScaleUp x HBC

Last year, Hayrapetyan Business Consulting joined forces with takeoff inbound marketing agentur and PRLab Hub to bring the 'ScaleUp' conference to life.

We each played a pivotal role in the event's creation. HBC was entrusted with the task of , and today, we're excited to unveil the branding details and the behind-the-scenes efforts that brought this project to life.

Our touch? A meticulously crafted visual identity that speaks volumes:

Why ' '? It's more than a name; it's our promise. It embodies our core mission: to catapult businesses to new heights, furnishing attendees with actionable marketing insights for monumental growth. 🌱💼

Notice the elevated 'U'? That's our nod to your impending ascent—subtle, yet profoundly symbolic.

& Marketing Collaterals
From the cohesive design aesthetics to the tangible elements attendees engage with (think: branded notebooks to immersive website UI), every detail was engineered to inspire and facilitate growth.

and Materials

At HBC, we love branding events, conferences, product launch parties, rebranding announcements.

And while we're buzzing with excitement over an October 2024 event that's shaping up to be our most ambitious project yet, details are under wraps—for now. Stay tuned, the revelation will be worth the wait.

Ready to roll the dice on brand transformation? Let's embark on this journey together: [email protected] 🎲✉️

22/01/2024

HBC x Munich Ventures

Our graphic, UX and UI designers worked their magic on Munich Ventures, creating a new and fresh brand appearance.

From giving their logo a modern twist, determining the tone of voice to redesigning their website, every aspect reflects our commitment to excellence.

Our team's objective in this endeavour was to develop a brand identity that mirrors their commitment to crafting superior Minimum Viable Products (MVPs) and meticulously sourcing, hiring, and assembling elite technology teams. It was crucial for their brand narrative to emphasize their evolution into the Managed Tech Teams model, focusing on constructing and comprehensively managing bespoke technology teams tailored to specific needs.

Proud to be part of of this remarkable rebranding story and can't wait to see the impact that Munich Ventures has on the German start-up ecosystem and beyond!🚀✨

At Hayrapetyan Business Consulting , we're not just marketers; we're architects of meaningful change.

Ready to reimagine your brand?

Let's chat: [email protected]

P.S. Keep an eye out for an article soon on this rebrand story and what it's all about!

29/08/2023

Hey everyone, I'm going live now! Join me:)

10/07/2023

#23 Expert Talks 🔊| From Chaos to Control: Must-Have Systems & Automations For Startups

Our special guest for this episode is Jason McElchar, Founder & CEO of GrowthRate.

Jason is an ideal person to consult regarding automation due to his vast expertise in SaaS product solutions, marketing strategies, and client acquisition systems. With his extensive knowledge and experience in these areas, Jason is well-equipped to provide valuable insights and guidance on this topic during our webinar.

🕒 Our Founder and CEO Susanna Hayrapetyan, together with Jason, will be going LIVE on LinkedIn on Thursday, July 13 at 15:00 CET.

During the event, Jason and Susanna will cover the following topics:

- Key Challenges Faced by Startups
- Benefits of Implementing Systems and Automation
- Core Systems and Tools (CRM, PM, collaboration, communication tools, financial management)
- Automating Workflows
- Marketing and Sales Automation (lead generation, nurturing, email campaigns, customer onboarding, and sales funnels)
- Customer Support and Success
- Integration and Data Management
- Implementation Strategies (planning, prioritization, training, and ongoing optimization)

At the end of the webinar, Jason and Susanna will be answering questions from the audience. 📩

So, mark your calendars and join us for an insightful discussion.
Looking forward to seeing you all there!

Join the webinar for free: https://www.linkedin.com/events/7084201642727727104/

28/06/2023

#22 Expert Talks 🔊| B2B Email Marketing Essentials

Our special guest for this episode is Dayton O’Donnell, Marketing Manager at Quantive.

Dayton is often called a “Swiss Army Knife of Marketing” because of his robust experience working with small businesses to startups on their strategy, operations, websites, branding, social media, advertising, content writing, and more.

His specialty, however, is in email marketing because he believes it’s the perfect blend of the functional world of operations and the creative world of campaign messaging. Currently, he heads the email operations for Quantive — a leading OKRs software and strategy ex*****on platform.

🕒 We’ll be going LIVE on LinkedIn on Thursday, June 29 at 17:00 CET.

During the event, Dayton and I will be answering the following questions:

- Crafting effective messaging and direction for paid B2B campaigns
- Project management for successful campaign ex*****on
- Setting up campaign operations across multiple platforms
- Effective campaign reporting and analysis
- Building email nurture campaigns in HubSpot
- Developing email sequences for sales teams in Outreach
- Building and optimizing onboarding in Intercom
- Segmentation strategies for prospect and customer lists
- Email health and deliverability best practices
- Effective communication of company announcements and product releases
- Garnering customer reviews and testimonials in emails

Don't miss out on the opportunity to learn about the latest advancements in B2B email marketing.

At the end of the webinar, Dayton and I will be answering questions from the audience. 📩 So, mark your calendars and join us for an insightful discussion.

Looking forward to seeing you all there!

Register for the Webinar for free: https://www.linkedin.com/events/7079837987617787904/

05/05/2023

#19 Expert Talks 🔊| AI Revolutionizes Marketing

Our special guest for this episode is Gabriel Bobinski, an entrepreneur and Founder of Jeffrey (Exit to Helpling).

🕒 We’ll be going LIVE on LinkedIn on Friday, May 5 at 15:00 CET.

During the event, Gabriel and I will be covering the following topics:

- The potential of AI to transform the marketing landscape
- The role and impact of AI on content creation and curation
- The impact of AI on social media marketing
- How AI is transforming SEO and SEM
- The benefits of using AI for campaign generation and optimization
- The importance of predictive analytics and forecasting in marketing
- How AI is enhancing email marketing and influencer marketing

In addition, we will also discuss the ethical considerations of using AI in marketing.

Don't miss out on the opportunity to learn about the latest advancements in AI and how it's transforming the marketing landscape.

At the end of the webinar, Gabriel and I will be answering questions from the audience. 📩 So, mark your calendars and join us for an insightful discussion.

Looking forward to seeing you all there!

Join the webinar here: https://www.linkedin.com/events/7058757048741572608

20/04/2023

Meet the speakers - ScaleUp: Marketing & PR Strategies for Small Teams🚀

Patrick Burmeier, Inbound Marketing Consultant & “They Ask, You Answer” Coach, Take Off

At Take Off, Patrick specializes in content strategy, SEO, and sales and marketing alignment. He is a certified "They Ask, You Answer" coach, coaching sales, marketing, and leadership professionals on how to become the most trusted voice in their industry based on the Inbound philosophies of "They Ask, You Answer" by Marcus Sheridan. 🏆

During the ScaleUp seminar, Patrick will cover the following topics:

1. Content Strategy: Case Study "They Ask, You Answer"

"They Ask, You Answer" is a business framework used by thousands of B2B and B2C businesses worldwide based on a simple idea: educated prospects become better customers. This idea lays the foundation for a straightforward and highly effective content strategy: If your prospects are asking questions, you should answer them transparently and honestly on your website.

2. Content creation with limited resources: a step-by-step plan

In this interactive assignment block, Patrick will work with you on the fundamentals of an effective content creation process that guarantees more traffic, leads, and customers for your business.

Don't miss out on this great opportunity to gain insights from different Marketing & PR experts and network with like-minded professionals. 🤝

📅 June 2nd, 2023
🕙 12:00 pm - 18:00 pm
📍 EU Business School Munich

Speakers: Susanna Hayrapetyan, Patrick Burmeier, Martin Bredl, Matilda Moore, and Maximilian Hentschel

Secure your spot today and take advantage of the Early Bird discount: Redeem the coupon code EARLYBIRD20 at checkout to receive a 20% discount on your ticket 🎟️ (https://buff.ly/3UxfLiJ)

19/04/2023

Meet the speakers at our seminar - ScaleUp: Marketing & PR Strategies for Small Teams 🚀

Susanna Hayrapetyan, the Founder and CEO Hayrapetyan Business Consulting

Due to Susanna, Hayrapetyan Business Consulting, has established itself as a trusted and respected player in the industry, serving an impressive portfolio of clients that includes internationally renowned companies such as Revitalash, Vegamour, Secufy, Civitta, DIEZ Office, and more. 🏆

She has also created an online marketing course called Unpacking Marketing, which has attracted more than 200 students. With a dual MBA degree, a Law degree, and certifications in Digital Marketing, Content Marketing, Inbound Marketing, and SMM, Susanna is a highly qualified marketing expert with a proven track record of success.

During the ScaleUp, Susanna will cover the following topics:

1. Content Creation for Starters

Learn the basics of creating professional visual content for your brand with Susanna's guidance on in-house photoshoots, video shoots, moodboards, equipment and tools, editing software, going live, and branding in Content Creation for Starters.

2. Social Media Marketing

Susanna will share tips for content creation and engagement on Facebook, Instagram, and LinkedIn. She will cover the latest trends and optimal platform choices for B2B and B2C marketing. Attendees will also explore the Matrix framework for generating content ideas.

3. Social Media Marketing with limited resources: a step-by-step plan.

📅 June 2nd, 2023
🕙 12:00 pm - 18:00 pm
📍 EU Business School Munich

💻Agencies: Hayrapetyan Business Consulting, takeoff inbound marketing agentur, and PRLab Hub

💬 Speakers: Susanna Hayrapetyan, Patrick Burmeier, Martin Bredl, Matilda Moore, and Maximilian Hentschel

Secure your spot today and take advantage of the Early Bird discount: Redeem the coupon code EARLYBIRD20 at checkout to receive a 20% discount on your ticket 🎟️ (https://buff.ly/3UxfLiJ)

Adresse

Munich
81925

Telefon

+4917681032462

Webseite

https://www.hayrapetyanconsulting.com/

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