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Mary Christian & Co., Stuttgart (2026)

18/12/2023

Is it taking you too long to communicate with your students in your digital course? [Save this post for later]. 📌

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It’s quick-win Monday! If it's been taking you too long to manually communicate with your students, then this is for you.

Try these quick and easy tips that will make communicating with your digital course students a lot more manageable.

1. Create an automated email funnel for new/returning customers
2. Send students progress emails through the course platform.
3. Send course graduates an automated certificate.
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Not only will this help you communicate more effectively, but you'll provide a better service to your customers by:

Consistently checking in, providing essential steps and info, and
showcasing your exceptional customer service

Trust me, I've seen it time and time again with my clients and it can happen for you too.

So go ahead, try these tips, and tag me in your Story when you do.

Tag a friend who needs better customer communication ⬇️

28/11/2023

🔥How to Identify Key Objectives in your Marketing Strategy:♦️ Your objectives should be based on research.

When you understand the climate around your business both internally and externally it can give you a push in the right direction when planning your objectives.

♦️ Your objectives should be based on your data.

When creating your objectives you not only make them based on previous data, but you make them measurable with key performance indicators that make it easy to see your progress.

♦️ Your objectives should be based on your audience.

If you can understand your target audience then you can dive deeper into truly identifying their interests and motivations, and planning offers and services based around that.

📣Check out my 60 min marketing intensives if you are looking to build a strong marketing foundation for your coaching or course creation business >>> on the site 👆🏻👆🏻

13/11/2023

✨How do you create a system that serves your customer?📢Know what steps your customers or potential leads need to take to work with you.

Outline the process your customers or leads are currently taking. If you are just starting out outline all the steps your customers need to take to get started or continue working with you. This allows you to see where you can communicate with them effectively along the way.

📢Give them step-by-step instructions and let them know what to expect.

Don’t leave them hanging after they purchase or sign up to work with you. Have an email ready or an onboarding doc ready to go. Let them know what they can expect moving forward. If you're pulling in a new lead, make sure you have follow-ups ready to go.

📢Follow up with them and get their feedback.

It’s a good rule of thumb to check in with your customers to see how they are doing after 2 weeks to 30 days of work together, maybe sooner depending on the service. If you automate this process and attach a feedback form this allows you to make sure your service or product is providing them with the satisfaction they need.

That’s it! It helps to make your system customer-centric, so that you are truly providing the best service you can to your current and future customers.

🚨If you are looking for help with your current customer system check out our system and funnel audits on our website 👉website link in bio.

10/11/2021

🥇RESULTS🥇⠀⠀⠀⠀⠀⠀⠀⠀⠀
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At this stage in the customer journey, this is where both the audience and YOU get to see results! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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You have customers/clients who have committed to working with you, you have fulfilled their needs, addressed their pain points, and now you're aiming to ensure you showcase the support you've given and the success for both you and your customer to the rest of your audience. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Here's how! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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💎 Gather testimonials- especially video! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
💎 Highlight your client's ROI ⠀⠀⠀⠀⠀⠀⠀⠀⠀
💎 Podcast Interviews/ Swaps ⠀⠀⠀⠀⠀⠀⠀⠀⠀
💎 Maximize the exposure of your success to keep social proof and retention high by posting on your website, a link to your portfolio, really taking advantage of every opportunity you have to show the positive outcome of working with/purchasing from you. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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🔎 If you're looking for more help with marketing strategy, head to the link in my bio to grab your FREE Marketing Roadmap! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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08/11/2021

I wanted to really drill down on retention with you again today because it is ⚡ VITAL ⚡and ofter overlooked. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Consistent support, no matter what stage your audience is in, is truly the 🔑 to retention. Always remember your "why," as well as what your audience's "why" is for staying with you.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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By keeping your focus on providing the best possible experience for your audience in a way that makes sense for them and you, you won't have to worry about retention 💖⠀⠀⠀⠀⠀⠀⠀⠀⠀
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This is where setting your mind on making a difference is important. Yes, we all need an income, but where your heart 💙 is will show through your work and connections. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I pinky swear 😲 - if you put in the effort to be authentic and truly appreciate your followers, you'll reap the benefits tenfold. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you have put anything you've learned so far through this customer journey into practice, tell me in the comments 👇🏻I would love to hear about it!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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01/11/2021

Now that we have nailed down how to provide value to your audience, let's talk about how to seal the deal by providing exceptional value to your customers! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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After working so hard to build your following and bring them to the point of purchase, the last thing you want is to have your customers feel left behind. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Nurturing your audience, regardless of whether they are brand new followers or standing clients, is essential⠀⠀⠀⠀⠀⠀⠀⠀⠀
to maintaining your following as well as your reputation.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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So what can you put forth to differentiate yourself and turn that follower into a client or customer? ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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💖 Provide early bird or new client discounts⠀⠀⠀⠀⠀⠀⠀⠀⠀
💖 Have special access opportunities that are only available to purchasers⠀⠀⠀⠀⠀⠀⠀⠀⠀
💖 Offer purchase bonuses or high-level benefits for customers ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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👉🏻 Above all, make sure your people are taken care of to the point that they can't wait to refer you to someone else! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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While we are talking value, don't forget to head to the link in my bio to grab your ✨ FREE Marketing Roadmap ✨ that's FILLED with valuable content and strategy! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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25/10/2021

Are you currently fostering a sense of community in your audience? ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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This is an ESSENTIAL part of making it easy for people to do business with you. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Bottom line- no one is making random purchases from "experts" they do not feel connected to.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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While "community" doesn't have to be face to face anymore, it is still important to cultivate a space where your audience feels seen and understood. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If the thought of creating a community for your audience makes you feel uneasy, give yourself permission to think outside the box! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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While Facebook groups are the hallmark of community as we know it, that doesn't always make sense for everyone. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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You could:⠀⠀⠀⠀⠀⠀⠀⠀⠀
💡 Create a monthly email that's more personal⠀⠀⠀⠀⠀⠀⠀⠀⠀
💡 Host Clubhouse talks/ or Lives on IG/FB⠀⠀⠀⠀⠀⠀⠀⠀⠀
💡 Create a Slack workspace/ channel and give purchasers more access⠀⠀⠀⠀⠀⠀⠀⠀⠀
💡 Utilize community options on different platforms you already utilize⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you are doing something unique to create community for your audience, I would love to hear it! Let me know in the comments 👇🏻 and be sure to grab your ✨ FREE Marketing Roadmap ✨ at the link in my bio! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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22/10/2021

Happy Friday! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Wondering what the next step is in moving your audience toward purchasing? ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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We are gonna bank on the value you have built with your audience, as well as your consistent presence,⠀⠀⠀⠀⠀⠀⠀⠀⠀
and present them with a low ticket offer! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Here's why: ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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👉🏻 A low ticket offer is an easy transition to becoming a continued paying client.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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👉🏻 This is another perfect opportunity to provide value & build presence.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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👉🏻 Low-cost offers put "skin in the game" and encourage customers to stay with you. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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👉🏻 BONUS: Low ticket offers are an easy way for you to earn some passive income! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you haven't created a low ticket offer yet, what are you waiting for?! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Head to the link in my bio for more marketing strategy secrets 💙 ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀

20/10/2021

Today's step in the customer journey is traffic + purchase.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you're feeling overwhelmed or lost, don't worry! Just stay the course ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
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For this step, the goal is to move your customer one step close to making a purchase with you.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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We don't want to go straight to your highest offer, so let's think about how we are going to introduce buying to your traffic. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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It's common knowledge that people need to see something roughly 7 times 😲 before making a purchase, so encourage your audience to follow, save, and share your content! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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This will promote your presence in their feed, which warms them up to the idea of purchasing (aka you're warming your audience 😉).⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Getting in front of your audience as much as possible with your lead magnets and low-priced offers is a simple, effective strategy to building the excitement around purchasing with your audience 💙⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Have you tried this strategy, or possibly something different to warm up your audience for purchasing? ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Let me know, and be sure to grab your ⚡FREE ⚡ Marketing Roadmap at the link in my bio!

Mary Christian & Co.

18/12/2023

28/11/2023

13/11/2023

10/11/2021

08/11/2021

01/11/2021

25/10/2021

22/10/2021

20/10/2021

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