Goodvertising

Name: Goodvertising
Address: Store Kongensgade 71A, Copenhagen, 1264, DK
Telephone: +4536959875

Hjem
Danmark
Copenhagen
Goodvertising

Let's hack advertising for the better. Buy the book Goodvertising - http://goodvertising.com
Share your campaign - [email protected]

Goodvertising is a book, but equally a tool that inspires us all – advertisers, marketers, NGOs and brands alike – to spark new and better solutions by sharing work for good. Essentially, Goodvertising shares and honours big ideas with a big heart. In this group, members are urged to share and discuss works for good in the creative industry. Invite others to do the same. Your voice does matter and you can make a difference. The end goal is to raise the level of creativity for good, leading to the entire creative industry working towards doing the greater good. Follow us

02/10/2026

This week on Purpose Marketing: Hits & Misses. Catch the full episode on youtube. Link in comments!

30/09/2026

South Africans are refilling their own containers at SKUBU, and paying half of what the shelf price says.

skubu_za is South Africa's first fully automated refill store, built by Sonke and founder Eben de Jongh. Load R10 onto a card, bring your own container, and buy exactly what your budget allows. 1kg of maize meal: R9. Traditional retail: around R20.

CSIR's own read: this tackles food security by letting lower-income shoppers access quality products in smaller, more affordable quantities.

No purpose campaign needed.

23/09/2026

What if climate guilt is the problem, not the solution?

Thomas is speaking at TEDxPlaka Countdown on September 25 about why we've been fighting this all wrong.

www.tedxplaka.com

18/09/2026

Marketing activist. Keynote speaker. Author of The Hero Trap & Goodvertising. The guy who thinks your brand strategy is backwards.

His mission: make business actually mean something. And his next chapter? Already in motion.

Learn more: thomaskolster.com

18/09/2026

Marketing activist. Keynote speaker. Author of The Hero Trap. The guy who thinks your brand strategy is backwards.

His mission: make business actually mean something.

Learn more: thomaskolster.com

16/09/2026

Your campaign isn't working if it only changes what people think.

11/09/2026

"Nobody buys sustainability. But everyone buys a healthier life."

Stop selling the cause. Start translating it into what people actually care about.

From our Ask the Author live event, watch the replay on our youtube channel.

09/09/2026

Most brands punish bad behavior. Lemonade rewards good behavior. See the difference?

04/09/2026

Real leadership isn’t about convincing people to believe in your vision.

It’s about helping them find their own.

You can’t pass your fire to someone else. That just makes it yours, not theirs.

When you help people discover what they actually care about? That’s when change happens.

Get you copy of The Hero Trap on our website.

04/09/2026

Adresse

Store Kongensgade 71A
Copenhagen
1264

Telefon

+4536959875

Internet side

http://goodvertising.com/

Underretninger

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