Digital PR

08/03/2024

Women in tech: Yes, we do exist and here at digitalPR we’re a highly invasive species 😎

Today is the annual International Women’s Day, and that calls for reflection♀ 💪

At digitalPR we work exclusively with tech brands, and some might even call us geeks… That hasn’t scared us, the women, off.

Because honestly… we’re probably geeks too 😉 🤓

So, what kind of unique, female superpowers do we bring to the table at digitalPR?
The truth is, we bring nothing less and nothing more than our exceptional male colleagues🦸🏼🙅🏼‍♀️

We’re proud to be here – but we’re just as proud to know that our professional skills, our ways of structuring, our ways of handling people and so on are not a question of gender but of character and personality 👏

Our team members complement each other, bringing their unique qualities, regardless of gender identity. We share the same commitment, drive, and passion for our work.

We’re proud women in tech and we’re proud geeks♀️ 🤓

11/01/2024

Can AI localize PR content? 🤔

AI will transform our industry and the way we create content, there is no doubt about it. But for now, hold your horses, especially when it comes to localization ✋

What do we mean by ‘localization’?

In short, localizing your content is more than simply translating the words; the meaning must also be retained, and achieving this requires a specialist process. A poor localization can completely alter your brand message and tone or be insensitive to the quirks and needs of a local market.

We have listed recommendations on how to approach localization and translation here:

Any business looking to expand beyond their home market will at some point require the services of a translation agency.

23/08/2023

Exciting news to share! 🌟

Despite the ongoing hybrid-office trend that's been a part of our identity since our start in 2015, our HQ's physical space has become a bit snug, prompting us to reflect on our journey so far.

We're humbled to reveal that we're renovating our future office, set for completion in October 😊

This upgrade marks a significant milestone and paves the path for more growth ahead.

Our cherished location in Silkeborg, known as the "Highland of Seas," continues to inspire us. We embrace rejuvenating Walk'n Talks by the serene lakes that surround us.

Stay tuned for a warm and heartfelt reception later this year! 🙏

22/08/2023

Er du relativt nyuddannet og vil kickstarte din karriere inden for PR i tech-branchen?

Interesserer du dig for PR og projektledelse, og leder du efter det rette bureau til at udvikle dine kompetencer og på sigt blive kundeansvarlig?

Så er det dig, vi søger 😎👌

Vi har mere travlt end nogensinde og er i øjeblikket på udkig efter en ny kollega til vores Silkeborg-kontor i Jylland.

Vores kommende kollega, ja, det er dig, har projektledelsesevner, har styr på sit PR-mæssige håndværk med særlig fokus på de mere bagvedliggende opgaver såsom copywriting og afrapportering og har gerne 1-2 års PR-erfaring – gerne fra et bureau, men det er ikke afgørende.

Du bliver en vigtig del af vores kundeteams, hvor vi til at starte med har brug for hjælp til:

⭐️ Projektstyringsassistance på kunder
⭐️ Rapportering af medieomtale og resultater i forskellige formater, internt og eksternt
⭐️ Koordinering af logistik og forsendelser (samples til produkt-PR) på tværs af Norden
⭐️ Diverse koordinering med nordisk presse og influencers
⭐️ Lokalisering og tekstforfatning

Senere vil der også være behov for:

⭐️ Fokus på PR- og kommunikationsstrategi
⭐️ Pitching af historier og produkter til medier / proaktive og reaktive medierelationer
⭐️ Samarbejde med influencers (research, planlægning, eksekvering)
⭐️ At blive ansvarlig på projekt- og/eller retainer-baserede kunder

Vi glæder os til at høre fra dig 😊

https://www.digitalpr.dk/job/communications-coordinator

16/06/2023

Recently, digitalPR held its annual summer summit, which is an opportunity to reflect on our achievements and a look to the future. The coming together of Team West and Team East, our two Danish branches operating from Elsinore and Silkeborg respectively, is always a lively occasion that leaves us motivated to take on new challenges.

And, occasionally, a little hung over too…😅

This year, we had the pleasure of gathering at the picturesque Vejlefjord spa and wellness center in Denmark.

In addition to dipping our toes into the spa waters, the summit placed a strong emphasis on team building and shared learning. As a company, we understand the immense value of fostering robust relationships and promoting open collaboration among our team members.

These events are also a perfect opportunity to align our goals, reinforce the agency's vision, and ensure that every individual is moving in sync towards our company’s objectives. And it also provides a platform to celebrate our collective achievements and recognize the individual successes of each team member.

The summit acted as a powerful reminder of how collaboration sparks creativity and cultivates a positive and productive work environment. By investing in the growth and well-being of our staff, digitalPR becomes stronger, enabling us to achieve even greater success.

We bottled the energy and inspiration from this event and took it into our day-to-day work, fully aware that together, we are capable of accomplishing extraordinary things.

Oh, and the spa treatments were good too🤩

24/05/2023

Thomas is still telling all of us about the time he went to Nordic Game and almost took the highscore in Nex Machina (hello Housemarque!), and thus insearch of new highscores – and meeting new people within the industry, Morten and Thomas are attending Nordic Game 2023 in Malmø today. 🎮 🖥 🇸🇪😎

If you want to know how digitalPR can help your PR, marketing, and localization efforts in the Nordics, make sure to get in touch with them:

👉 Thomas Nielsen - [email protected]

👉 Morten Sahl Käding - [email protected]

15/05/2023

Generative AI and ChatGPT are big news right now, but a good agency should never neglect the human element when it comes to client communications and PR.

A writer’s knowledge and unique, nuanced style matter now more than ever, especially in the subtle area of content localization, which goes far beyond the mere translation of words.

Read more about why expert content localization is crucial for your PR.👇

https://bit.ly/3o9itPE

Any business looking to expand beyond their home market will at some point require the services of a translation agency.

21/12/2022

To celebrate our success this year, and to prepare for the year ahead, we decided to create a new website that better reflected our expanded company and the wealth of services we offer. Please enjoy this preview, and we hope that you’ll visit it to learn about digitalPR and what we can do for your business: https://www.digitalpr.dk

07/10/2022

We're proud to announce that we've scooped up another GAZELLE award, showcasing that we've continued our rapid growth in the last fiscal year 🙌

2022 has been a year of expansion for digitalPR. Not only did we grow our business by expanding our radiant group of customers. We also welcomed new talents to our amazing team.

While we're awaiting the new 2022 statuette with great anticipation, here's a picture of the 2021 award⚡🥳

23/01/2019

We are excited to announce our new partnership with Trust International, for whom we will handle PR and social media. Read more below (in Swedish).

Den nordiska byrån digitalPR får pr- och sociala medier-uppdraget för den holländska gaming- och e-sportaktören Trust International.