Guiders Consult

18/02/2026

Guiders' team wishes a peaceful, innovative and blessed Ramadan to the world

Ramadan Mubarak

https://nas.io/guiders

01/02/2026

We often obsess over TRL (Technology Readiness Level).

We ask: "Does it fly?" "Does it compute?" "Does it work?"

But we frequently forget its quiet, pragmatic twin: MRL (Manufacturing Readiness Level).

Here is the hard truth about innovation: TRL proves the science. MRL proves the business

👇 Question for my network: Does your organization formally track MRL, or is it usually an afterthought once the design is finished? Let’s discuss in the comments.

Read the full post here 👉 https://nas.io/guiders/feed/ifss

or join our Innovation Commercialization Community to get more Innovation Pro-Tips 👉 https://nas.io/guiders

28/01/2026

Unpopular opinion: "Grinding" for 18 hours a day isn't productive. It's a liability. 🛑

We need to rewrite the narrative on founder performance.

The "hustle culture" fallacy tells us that self-investment is a luxury we can’t afford yet.

Your energy is a finite resource. Manage it like a business strategy.

Read the full post here 👉 https://nas.io/guiders/feed/fwtx

or join our Innovation Commercialization Community to get more Innovation Pro-Tips 👉 https://nas.io/guiders

26/01/2026

When we advise startups and research teams, we move them away from generic SWOT analyses and towards the 4 Dimensions of Uncertainty:

1️⃣ Desirability Risk: Do they want it? (The "Field of Dreams" fallacy).

2️⃣ Feasibility Risk: Can we build it at scale? (The "Lab Bench" trap).

3️⃣ Viability Risk: Should we do it? (The unit economics challenge).

4️⃣ Adaptability Risk: Will the environment let us survive? (Regulations and trends).

Want to know more? View the post at 💡 https://nas.io/guiders/feed/abpa

or join our Innovation Commercialization Community to get more Innovation Pro-Tips 👉 https://nas.io/guiders

21/01/2026

Is your innovation a research paper or a real-world solution? 🚀

Want to learn more? Join our community 💡 https://nas.io/guiders

19/01/2026

You have already done the hard work of discovery. Now, it is time to use the Research-to-Market Strategy Canvas to translate your academic contributions into high impact. These market-ready solutions attract the partners and funders you deserve.

Join our community to learn more

https://nas.io/guiders/feed/krne

Research is more than just data and experiments; it is the fuel for transforming industries, improving lives, and driving global innovation. But the greatest breakthrough remains a secret until it is translated into a language the world understands....

09/01/2026

Did you map your stakeholders yet?

If not, then this infographic is for you

👉 Want to learn more? Join our course “Mastering Innovation Stakeholders Mapping” and start turning your idea into impact with the right people by your side

08/01/2026

Stop Pitching ; start pitching .

We’ve seen too many walk into a with a 50-page but no clear to the question, "Where do we fit in your value chain?"

To address this, Guiders is launching Mastering the Value Chain, a designed to transform innovators into .

This isn't just theory. We are using the Research-to-Market Strategy Canvas a to:

1️⃣ Map the Flow: From Raw Material to Disposal.

2️⃣ Calculate Friction: Identify the "Red Flags" in adoption.

3️⃣ Translate Value: Turn "Features" into "Revenue" or "Risk Reduction."

If you are a , , or Innovation Manager, this is the toolkit you’ve been missing.

👇 Ready to master the chain?

https://nas.io/guiders/courses/mastering-innovation-value-chain

31/12/2025

Closing the chapter of this year with a full heart and a busy brain.

Thank you to everyone who was part of our professional journey over the last 12 months. It’s time to recharge, reset, and get ready to tackle big goals in the New Year.

Wishing the world a peaceful and prosperous 2026! 🎉

31/12/2025

Closing the year with Big news! 🚀 We are expanding our innovation footprint.

We are thrilled to announce that Guiders Consult has officially signed a Memorandum of Understanding (MOU) with the Centre de Recherche en Numérique de Sfax

We believe that research shouldn't stay in the lab; it needs to reach the market to solve real-world problems.

Partnering with a prestigious institution like CRNS marks a significant milestone in our commitment to bridging the gap between and . By combining the cutting-edge R&D capabilities of CRNS with the strategic expertise of Guiders, we aim to:

✅ Accelerate digital transformation initiatives.

✅ Foster a culture of innovation and entrepreneurship.

✅ Create tangible value from deep-tech research.

We look forward to a fruitful collaboration that drives real impact in the region's innovation ecosystem.

Great things are on the horizon for the landscape! 🌍

29/12/2025

"Innovation is 10% idea and 90% ex*****on, and ex*****on is all about people. Master the subtle art of organizational influence with our Innovation Stakeholder Mapping masterclass. This course equips you with the advanced tools to visualize the political landscape of your project, align conflicting interests, and secure the resources you need to scale. Whether you are launching a startup, innovating solutions, or driving change in a corporate giant, learn how to build the coalition that makes your vision inevitable."

🎯 Learn to map stakeholders strategically and turn complex relationships into your competitive advantage. Turn complex stakeholder landscapes into clear, actionable strategies. This practical course equips researchers, innovators, and entrepreneurs with the tools to identify, analyze, and engage ...