08/09/2025
KidsKits: A Visual Identity for a Creative Toy Store
"KidsKits" is an e-commerce store in Kuwait specializing in selling children's toys that foster creativity and imagination. The project targeted children (6-12 years old) and their parents, with the aim of providing a fun and beneficial play experience.
The Creative Process:
The visual identity design included:
* Logo: A cheerful robot character that reflects the idea of innovation and play.
* Colors: A warm and vibrant color palette to attract children.
* Fonts: Choosing Mali for the logo, in addition to Cairo and Poppins for easy readability and a modern look.
* Patterns: Creating visual patterns from the logo character to apply to various products.
The identity was applied to all physical and digital elements, from business cards and packaging to social media posters, to ensure a cohesive and engaging brand experience.
# #شعار #براندينج #براند #الكويت #كريبتيف #مشروع #فريلانسر