Etegah

07/04/2026

Ramadan content is loud. Everyone runs the same playbook.
We asked a different question:
What if instead of interrupting Ramadan, we became part of it?
So we revived the fawazeer format, but built for social media.
One clue. One job. Can you guess it?
Partnered with Khaled Mokhtar across 7 episodes + 3 bonus, all in the second half of Ramadan.

02/04/2026

We don’t make ads for people to skip, we build stories that stick. With 1,800 hours of pure creative intensity and 150+ success stories that didn’t just perform, but left a mark.

🔗 Watch the full story: https://vimeo.com/etegah

27/02/2026

Proud to have produced the song for Egypt’s Ramadan campaign, reimagining the childhood chant “Wahawy Ya Wahawy” with the voice of Donia Weall.

Watch the full song on YouTube:
https://youtu.be/hR94jVKW1hc

Turning Fanous into a car, inDrive connects communities in Egypt through its first Ramadan campaign in the market.

23/02/2026

’s latest Ramadan campaign "إملا دولابك عجايب" turned weekly riddles into a fun interactive experience through an original song, inviting audiences to participate across all platforms for a chance to win exciting prizes.

17/02/2026

Stay tuned this Ramadan with

05/02/2026

Throwback to a project where the campaign for focused on real, everyday moments of the Egyptian student and the challenges they face. Through humor, relatability, and spontaneous dialogue, familiar learning struggles were turned into something genuinely human.

Watch the full video on Vimeo:
https://lnkd.in/dR7hiwsX

26/01/2026

Throwback to ’ campaign.

For ’ campaign, the content was built around movement, music, and expressive performances. From choreographed dance moments to playful, spontaneous interactions, each piece of content highlighted the product’s stretch and texture in a bold, visual way.

Supported by an original, in-house produced track, the content came together as a dynamic content series built on performance, interaction, and visual rhythm.

Behind the ’ campaign stands our core creative team:

Director:
DOP: Abdul Hak
Executive Producer: Ahmed El Nagdy
Head of Production & PR: Muhra Medhat
Producer: Youssef Ghoneim
Account Manager: Adham Hesham
Art Director: Anan Fathi
Stylist: Mariam Galal
Music Producer: Hesham Watany
VFX: John Shehata

14/01/2026

Proud of the impact from our latest campaign with , where thoughtful creator selection and authentic storytelling helped the message connect in a genuine way across platforms.

Watch the full campaign on Vimeo:
https://lnkd.in/dW8MrB6V