Flying Cat Marketing

27/08/2021

SEO is not short-term strategies with quick results. That doesn't mean that some of your SEO practices can't get you a couple of easy wins.

Especially if you already have great content that can be tweaked in a jiff.

We asked SEO experts what one they know that can impact a page's ranking and came up with a list of 9 of the things you can do to crank your SEO results up a notch.

So these hacks will help you not only generate more organic traffic - you'll also improve your SERP ranking and user experience on your site.

Curious to know what quick 9 things you can be doing to improve your content's visibility?

Check out the full post here!:
https://flyingcatmarketing.com/seo/seo-hacks

Looking for a way to get some quick-wins for your SEO strategy? These SEO hacks are everything you need!

27/08/2021

SEO is not short-term strategies with quick results. That doesn't mean that some of your SEO practices can't get you a couple of easy wins.

Especially if you already have great content that can be tweaked in a jiff.

We asked SEO experts what one they know that can impact a page's ranking and came up with a list of 9 of the things you can do to crank your SEO results up a notch.

So these hacks will help you not only generate more organic traffic - you'll also improve your SERP ranking and user experience on your site.

Curious to know what quick 9 things you can be doing to improve your content's visibility?

Check out the post here:

Looking for a way to get some quick-wins for your SEO strategy? These SEO hacks are everything you need!

17/08/2021

In episode 10 of the FCM interview series, Vanessa de Souza Lage, Co-founder of Rentals United, recalled early days with the then-bootstrapped company and how she and her team grew a business with limited spending.

"We had next to no budget, we basically had a thousand bucks and we thought 'okay we make the thousand bucks work and if it doesn't work out, we pack our bags, go back to London and find a job."

She also talks about the good and bad decisions taken on the road to their current position as industry leaders.

13/08/2021

If you care about your workers, they'll care about you back.

But it also has monetary benefits.

A study by Deloitte showed that for every GBP ($1.40) a company invests in mental health, they made $8.30.

Why?

Well, it seems obvious if you spell it out: When depression and anxiety go unmentioned, unnoticed, and untreated, it just gets worse. And when people feel like crap, it's not easy to perform well and get creative.

It could be something simple like missing your train. And that causes some frustration. Then you carry that frustration around.

Being able to let it out without judgment at work is a necessity. It's part of being human.

How does your company check in with their remote team?

12/08/2021

The name Flying Cat Marketing is inspired by the story of the CEO's rescue cat, Buddy.

One day in late 2018, he decided to jump off their 6-story building and survived to tell the story. (Not without some broken bones, though.) He was rescued in Spain, where cats only have 7 lives.

So how many lives does he have left?
Only the cat gods know.

Buddy may never achieve his dream of flying like the pigeons that he admires longingly from the window, but we hope to help scaling startups achieve theirs.

02/08/2021

Raul Galera, Partner Manager at ReferralCandy, explains what it means for a company to be specializing in word-of-mouth .

"Referral marketing just builds a process on top of the organic word-of-mouth marketing that allows business owners to track and incentivize customers."

He also talks about the best ways of incentivizing customers in order to make a referral program successful.

Refer to this episode of our interview series to know everything about referral marketing!

30/07/2021

Ever read a blog about link building strategies, tried the strategies, only to get:

A. No responses, or
B. Responses asking you to pay for links?

Instead of regurgitating the top techniques you've probably already read 100 times, we decided to ask people running successful websites what techniques have actually worked for them.

In this post, we covered 9 of the most successful strategies for from professional marketers.

https://flyingcatmarketing.com/seo/link-building-strategies/

Check out these 9 link building strategies that ACTUALLY work. Read and use them today!

29/07/2021

, anyone?

In episode 6 of the Flying Cat interview series, our guest Inna Shevchenko, CMO at iGMS, spoke with us about how she grew iGMS from a 1-person marketing team with a very small budget to a highly trusted property management software with clients like and

In this gem of an episode, we discussed:

✅ How iGMS used their blog to generate leads

✅ How search intent guided their content strategy

✅ Why higher traffic keywords aren't necessarily better

✅ How to make sure your content truly resonates with customers

✅ How they got direct feedback on their content and product

✅ Why you always need to segment your audience for success

Be sure to watch the whole video here https://www.youtube.com/watch?v=XVhfWY7Heo0

Or, if you'd like, you can also find it on:
Apple Podcasts: https://podcasts.apple.com/us/podcast/flying-cat-marketing-podcast/id1535206202?uo=4
Spotify: https://open.spotify.com/show/7dCyOzFGosoNYJhbDOvfQd
Stitcher: https://www.stitcher.com/show/flying-cat-marketing-podcast

28/07/2021

Buckle up for a new episode of the FCM interview series. We're in conversation with Raul Galera, Partner Manager at ReferralCandy, who talks about referral marketing strategies and everything that takes place in the referral business.

He shares his experience of dealing with affiliate and referral programs—and all the challenges that arise along the way.

We also discuss the importance of building customer loyalty and how people don't tend to refer products or services until they really love them.

To know more about referral marketing strategies, make sure you don't miss this one!

27/07/2021

"The voice of the customer is essentially just how your customer or your client thinks about your product or service and how they talk about you and, when that doesn't align with the way you talk about your business, then you end up with this massive disconnect."

Founder of Lion Words - Diane Wiredu speaks on the importance of listening to the voice of the and doing the work to collate this information into an actionable document.

Diane considers herself a big fan of spreadsheets and shares insights on templates that are useful for brand messaging and copywriting activity.

Check out our podcast for the full episode and to hear us talk more about how core values are related to brand messaging, copywriting tips that drive conversions, and more!

26/07/2021

Cheese! This is us, the Flying Cat Team during our last meeting - without our CEO Maeva

She's currently on a well-deserved vacation and we thought we'd surprise her over the socials with this post.

Just to let you know Maeva: things are up and running here as usual, you can keep on enjoying your vacation.

Success is being able to delegate your tasks and go on a vacation, knowing that your team has got it covered💪