14/08/2026
Turns out, you don’t lose the instinct for recognizing big opportunities.
I spent years in sales before moving into marketing, and that experience continues to shape the way I approach growth for my clients today.
In just the last three months working with an independent BioSkin Aesthetics representative in the U.S., who is also the owner of Oil of Pearls, IDUN ISLE has supported her through lead generation strategy, CRM development and market research, while identifying high-value opportunities within the professional aesthetics industry.
Through that strategy and expertise, I helped facilitate a meeting with an organization representing 2,000+ medspa locations. The meeting was successful and opened the door to the account.
Now we’ve done it again — facilitating another successful meeting and opening an opportunity with an organization representing 4,000+ locations.
My role remains firmly on the marketing side: developing strategy, identifying opportunities, building the systems and creating the connections that get our client in front of the right decision-makers.
She takes it from there.
It’s incredibly rewarding to see how years of sales experience can strengthen the marketing work I do today… understanding where the real opportunities are and creating a strategy capable of reaching them.
At IDUN ISLE, we work across branding, websites, SEO, GEO, CRM systems, lead generation and digital strategy.
But we don’t think small when it comes to what those strategies can accomplish.
Good marketing shouldn’t just create visibility. It should open doors.
And in only three months, we’ve opened some very big ones. Thousands!
***Creative disclosure: This video was created using AI-assisted video technology, using my own images and creative direction. The message, experience and results shared in this post are my own.
