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07/02/2026

🚨 Google Core Update Alert: Your Traffic Might Change! 🚨

Google just released a brand-new update that targets the Discover Feed that list of articles and videos that pops up on your phone's Google app.

If you've noticed your views going up or down this week, here is exactly why:

🧐 What’s Happening?

Google is trying to make the feed "cleaner" and more helpful. This update started on February 5th and will take about two weeks to fully roll out.

🛠 The 3 Main Changes:

* 🌍 Shop Local: Google is showing more content from websites based in your own country.

* 🚫 No More Clickbait: They are cracking down on "shocking" or "fake" headlines designed just to get clicks.

* 🧠 Expert Content: They want to show deep, original stories written by people who actually know their stuff.

📈 What Should You Do?

* Don't Panic: This update is only for the Discover feed, not regular Google Search. Your website might still rank perfectly fine in searches!

* Check Your Numbers: Over the next two weeks, keep an eye on your traffic to see if it moves.

* Keep It Real: The best way to "win" is to keep writing high-quality, honest content for your audience.

Quick Question: Have you noticed more "local" news popping up on your phone lately or do you have any questions? Let me know in the comments! 👇

27/01/2026

🎬Here's a little example of the sort of things that I've been covering in my eCommerce club.

This video explains all about the best eCommerce platforms and how to choose the right one for you.

For more help with building or scaling an ecommerce store checkout my free Ecommerce Club - https://www.skool.com/ecommerce-course/aboutI take a deep dive in...

21/01/2026

🫡I have been locked up for almost a month, building out my online E-commerce Course & Community. I'm putting everything I learned from 25 years in Ecommerce and digital marketing and scaling up 3 successful online stores, into this community.

😁Please take a minute to check it out, via the link in the first comment. And I have a 7 day free trial to help me get it launched.

10/01/2026

I’ve been a little radio silent since Christmas because I’ve been deep in my cave working on my Ecommerce Skool😅

I’m currently building a hub for everything E-commerce and Search Marketing. The goal isn’t just video tutorials (though there are plenty of those); it’s to build a genuine community where we can share wins, ask questions, and scale websites together.

Since I’m still in 'build mode,' the doors are completely wide open and as a result it’s free to join right now, look around, and even take a class. I’d genuinely love for you to poke around and tell me what you think while the work is ongoing and the paint is still drying! Link is in the comments below. 👇

29/12/2025

Follow this easy guide to get more Google Business Profile reviews for your local store , service or ecommerce shop.

28/12/2025

The 3 things that matter most for SEO and Google visibility.

23/12/2025

Shout out to my newest followers! Please ask any questions you have about Digital Marketing, SEO or E-commerce and I'll do my best to answer with some of my 25 years experience. Excited to have you onboard! Ulrich Amir, Fernanda Garcia, Roger Legerwood, Alvin Harmening, Walter Alan Scott, Tct Cowan, Naveed Khan, Man Tas Wat, Turtle Carter, Bernadette Burton, Leo Fuller, Salah Moumin, Donna Kelley, Luis Lucatero, Boris Chan, Dennis Chen, P***e Lauridsen Pedersen, Genti Genti, Tracy Curry, Jack Kealy, Table Shaker, Rania Hanna Alhaddad, Borja Lasso

23/12/2025

I just built a podcast studio for my digital marketing courses. 7 days ago I knew nothing about this.

22/12/2025

How many words are optimal for increasing your rankings on Google? Studies show one clear pattern but Google states the opposite. Here is an insight that you might find interesting!

21/12/2025

There is so much to do this week since launching. Already I have rented and meticulously decorated a very swanky new office and hired a whole department of very attractive people who it turns out are amazing on camera....😉