10/03/2021
Brand strategy and identity project for 2innovate.
Working the brand strategy hand in hand with the client, we soon understood that their work is a core element for many services and products used by millions of people everyday. Yet, what they do is not only invisible, but also difficult to understand.
We agreed on creating a series of icons to help illustrate the impact of 2innovate work in different industries, from cloud computing to digital banking to smart mobility.
Case study coming soon to our website.