Kryos Digital, Helsinki (2026)

20/12/2022

Yesterday, I announced that we are looking for 𝟒 𝐦𝐨𝐫𝐞 gyms/studios to join us in starting the next year with a blast, here’s what we are looking to do for you.⁣⁣⁣⁣⁣⁣
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Introducing, the 90-day “𝐆𝐲𝐦 𝐆𝐫𝐨𝐰𝐭𝐡 𝐑𝐨𝐜𝐤𝐞𝐭” program⁣⁣⁣⁣⁣⁣
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𝟏.Automate your entire member acquisition process, leaving you with more time to focus on other aspects of your business.⁣⁣⁣⁣⁣⁣
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𝟐.Build systems for 𝐅𝐑𝐄𝐄 members (referrals, reviews, etc)⁣⁣⁣⁣⁣⁣
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𝟑.Hone your sales process to make sure that leads don’t slip through the cracks.⁣⁣⁣⁣⁣⁣
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𝟒.Get you to that 15-35+ new member mark as fast as possible, and scale from there.⁣⁣⁣⁣⁣⁣
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All in the next 90 days, 𝐠𝐮𝐚𝐫𝐚𝐧𝐭𝐞𝐞𝐝.⁣⁣⁣⁣⁣⁣
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How?⁣⁣⁣⁣⁣⁣
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It’s simple, 𝐰𝐞 𝐜𝐚𝐧’𝐭 𝐩𝐥𝐞𝐚𝐬𝐞 𝐞𝐯𝐞𝐫𝐲𝐨𝐧𝐞, we only work with gyms and studios that we are 𝐬𝐮𝐫𝐞 we can get results for.⁣⁣⁣⁣⁣⁣
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If you are looking to 𝐟𝐥𝐲 𝐩𝐚𝐬𝐭 𝐲𝐨𝐮𝐫 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐨𝐧 𝐧𝐞𝐱𝐭 𝐲𝐞𝐚𝐫, book a call, and we will see if we would be able to help you.⁣⁣⁣⁣⁣⁣
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15/12/2022

𝐇𝐨𝐰 𝐡𝐚𝐬 𝐲𝐨𝐮𝐫 𝐆𝐲𝐦 𝐜𝐡𝐚𝐧𝐠𝐞𝐝?⁣
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As we are approaching the new year, I believe everyone should have a plan and goal for the next year ready.⁣
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How has your gym changed from last year?⁣
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Has it grown?⁣
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Because if it has not, it’s not just maintaining its position, it’s dying.⁣
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Sounds dramatic, but it’s true.⁣
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Let’s fix that for the next year.⁣

14/12/2022

𝐃𝐨 𝐲𝐨𝐮𝐫 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐥𝐢𝐤𝐞 𝐲𝐨𝐮 𝐝𝐨 𝐲𝐨𝐮𝐫 𝐦𝐞𝐚𝐥𝐬.⁣
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If you have a strategy for your Instagram, and Facebook posts already, but struggle with coming up with new stuff every day, here’s an idea:⁣
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Approach it as you do with meal prepping, choose one day where you get a list of valuable topics you would like to cover, video ideas, etc, and create the content for the next week based on those.⁣
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It’s sometimes hard to get into that creative mindset while doing everything else, so allow a block of time dedicated entirely to that, and get it done.⁣
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This way you won’t have to worry about it every day, and you make sure you get it done.⁣
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This approach has dramatically benefitted me, and I hope it can help you too!⁣

13/12/2022

𝐓𝐡𝐞𝐲 𝐰𝐨𝐧’𝐭 𝐰𝐚𝐧𝐭 𝐭𝐨 𝐥𝐞𝐚𝐯𝐞!⁣
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Community is one of the most important aspects of the gym/studio, especially in terms of retention.⁣
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The gym I go to had a Christmas event recently, and it wasn’t anything big at all, just some Christmas music instead of the normal tunes, and a small number of holiday foods for the members to enjoy if they wished to, that was basically all of it.⁣
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Even with something so little, it created a really nice vibe for the evening at the gym, and a stronger feeling of community, rather than just a place you go to train at.⁣
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This also affects strongly on your retention, when people feel like they are leaving a community, instead of just a place to get a workout in, the impact is MUCH bigger, thus drastically improving your retention.⁣
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The point is, the holiday event doesn’t have to be anything fancy to be effective, and I highly encourage you to get something set up right now if you haven’t already.⁣

12/12/2022

𝐓𝐡𝐞 𝐁𝐄𝐒𝐓 𝐟𝐞𝐚𝐭𝐮𝐫𝐞𝐬 𝐭𝐨 𝐮𝐬𝐞 𝐨𝐧 𝐲𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐲⁣
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Whether for your Instagram or page, I highly suggest trying out engagement-driven stickers/features like the polls.⁣
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They are a fantastic way of getting feedback from your audience and great conversation starters for new potential members.⁣
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Using Polls, for example, you could post something like “𝗪𝐡𝐨’𝐬 𝐫𝐞𝐚𝐝𝐲 𝐭𝐨 𝐚𝐜𝐡𝐢𝐞𝐯𝐞 𝐭𝐡𝐞𝐢𝐫 𝐟𝐢𝐭𝐧𝐞𝐬𝐬 𝐠𝐨𝐚𝐥𝐬 𝐧𝐞𝐱𝐭 𝐲𝐞𝐚𝐫” with the answers being both positive, for example, “𝐋𝐞𝐭’𝐬 𝐠𝐨!!” and “𝐈’𝐝 𝐥𝐨𝐯𝐞 𝐭𝐨 𝐡𝐞𝐚𝐫 𝐦𝐨𝐫𝐞”⁣
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When someone does click one of these, you can instantly 𝐬𝐥𝐢𝐝𝐞 𝐢𝐧𝐭𝐨 𝐭𝐡𝐞𝐢𝐫 𝐃𝐌’𝐬, and go from there, if you have a decent-sized audience that’s engaged already, these should turn into a whole lead generation 𝐦𝐚𝐜𝐡𝐢𝐧𝐞 on themselves.⁣

06/12/2022

𝐓𝐡𝐞 𝐜𝐨𝐬𝐭 𝐨𝐟 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠.⁣
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Marketing 𝐬𝐡𝐨𝐮𝐥𝐝𝐧’𝐭 be an expense for your gym.⁣
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It should be a tool to generate more members and more revenue.⁣
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If you are not growing predictably through your marketing efforts then something needs to be changed.⁣
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Of course, killer marketing won’t save a horrible service/experience.⁣
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But I would assume that that’s not the case for you.⁣
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So, the point is, something is clearly wrong with your marketing if it doesn't produce new members, new revenue, and in our case, new-found time, with it being systematized and done for you.⁣
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Ready to grow, 𝐫𝐢𝐬𝐤-𝐟𝐫𝐞𝐞?⁣
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Send us a message, or book a call to see if we could be able to help.

05/12/2022

𝐓𝐡𝐞 𝐚𝐬𝐬𝐮𝐦𝐞𝐝 𝐜𝐥𝐨𝐬𝐞.⁣
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When you are on the phone with a lead, using the assumed close, you would ask “Would you like to come in Wednesday or Friday? Or, “Do you prefer a morning or evening class?”⁣
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𝐈𝐧𝐬𝐭𝐞𝐚𝐝 𝐨𝐟⁣
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“Would you like to come in and try the class this week”⁣
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Basically, you are just assuming, that they are coming in already, and most likely they will if they are free.⁣
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By settings these “𝐝𝐞𝐟𝐚𝐮𝐥𝐭𝐬”, you are much more likely to actually book the people in.⁣

28/11/2022

𝐏𝐫𝐨𝐟𝐞𝐬𝐬𝐢𝐨𝐧𝐚𝐥𝐬 𝐝𝐨𝐧’𝐭 “𝐰𝐢𝐧𝐠” 𝐢𝐭⁣
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Do you have a set-in-stone and optimized sales process for all the new prospects that come in?⁣
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One that’s proven to work for you so far.⁣
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Or are you mostly “freestyling” it?⁣
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In every successful gym, there is a certain process that they go through to a T, every single time.⁣
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That way, they can maintain the quality and the conversion rate.⁣
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They don’t just “wing” it every time a new prospect comes in.⁣
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And I don’t think you should either.⁣
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Have a certain framework that you go through every single time, and improve on it when needed, I can guarantee, your conversion from leads to members will drastically increase.⁣
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If you are not sure where to start, just comment “𝐅𝐫𝐚𝐦𝐞𝐰𝐨𝐫𝐤” under this post, and I’ll help.⁣

25/11/2022

𝐌𝐚𝐤𝐞 𝐢𝐭 𝐬𝐭𝐮𝐩𝐢𝐝 𝐄𝐀𝐒𝐘.⁣
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Whether it be signing up for a class from your ad, booking a free trial, or referring a friend, there should be one thing in common with all of these.⁣
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Eliminate EVERYTHING that’s unnecessary for the prospect, and make it as easy as possible.⁣
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Every extra step that you add, is just another chance of losing the interested lead.⁣
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If they have to fill out a form and send you an email, just to hope to hear back from you at the end of the day, they probably already have forgotten about the offer by that point.⁣
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Make it so the prospect doesn’t have to do anything extra.⁣
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Simple processes, 𝐛𝐢𝐠 𝐦𝐨𝐧𝐞𝐲.⁣

23/11/2022

𝐌𝐨𝐬𝐭 𝐩𝐞𝐨𝐩𝐥𝐞 𝐬𝐭𝐢𝐥𝐥 𝐡𝐚𝐯𝐞 𝐧𝐨 𝐢𝐝𝐞𝐚…⁣
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When it comes to gyms, studios, and other local businesses in general, most of them have no idea how to market, at least, how to do it as efficiently as possible.⁣
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That’s where you have a 𝐇𝐔𝐆𝐄 𝐚𝐝𝐯𝐚𝐧𝐭𝐚𝐠𝐞 over them.⁣
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Even if you have not looked into it much yet, even just the fact that you are reading this post right now is a clear indicator that you will have an edge over them.⁣
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𝘛𝘩𝘦 𝘨𝘢𝘱 𝘣𝘦𝘵𝘸𝘦𝘦𝘯 𝘺𝘰𝘶𝘳 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴, 𝘢𝘯𝘥 𝘵𝘩𝘦𝘪𝘳𝘴, 𝘸𝘪𝘭𝘭 𝘨𝘦𝘵 𝘭𝘢𝘳𝘨𝘦𝘳 𝘢𝘯𝘥 𝘭𝘢𝘳𝘨𝘦𝘳.⁣
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And by the time they catch on, they won't be able to jump over that gap anymore.⁣
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You are on the other side already.⁣
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Are you ready to make that a reality?⁣
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If so, shoot us a message, and we can see if we would be able to help you.

18/11/2022

𝐎𝐦𝐧𝐢𝐩𝐫𝐞𝐬𝐞𝐧𝐜𝐞 (𝐭𝐡𝐞 𝐬𝐞𝐜𝐫𝐞𝐭 𝐭𝐨 𝐝𝐨𝐦𝐢𝐧𝐚𝐭𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐨𝐧)⁣
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Facebook, Instagram, TikTok, YouTube, Google, etc…⁣
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Nowadays everyone is on social media, but not everyone uses Facebook for example.⁣
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That’s where omnipresence comes in, that guy who’s not using Facebook might not see your ads, but he might see your TikTok, or youtube short, and look into your gym from that.⁣
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Not only that, but if the prospect keeps seeing you literally everywhere, the chances of him taking action and checking out the gym/studio are drastically higher.⁣
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For someone, it might just take 1 ad on Facebook and they sign up, for someone else, they might see you on 4 different platforms, and then make the decision.⁣
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That’s why you want to be omnipresent.⁣
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During our organic training (which is a bonus for our clients when they join the Gym Growth Rocket program) we go over how to use every platform you need as efficiently as possible.⁣
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Everything that’s needed for you to 𝐂𝐑𝐔𝐒𝐇 your competition.⁣

15/11/2022

𝐐𝐮𝐚𝐥𝐢𝐭𝐲 𝐯𝐬 𝐪𝐮𝐚𝐧𝐭𝐢𝐭𝐲.⁣
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Your program, offer, or gym in general can’t cater to everyone.⁣
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You should always have your ideal client in mind when doing any kind of marketing.⁣
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If you do not, you will end up getting leads, that probably won't really even want to join, and just want free stuff.⁣
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𝐓𝐡𝐚𝐭’𝐬 𝐰𝐡𝐲 𝐢𝐭 𝐢𝐬 𝐬𝐨 𝐜𝐫𝐮𝐜𝐢𝐚𝐥.⁣
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Gettings tons of leads is cool, but if most of those just get the freebies, and leave, then what do you get from that?⁣
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Nothing.⁣
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If you still have not built your ideal customer avatar for your gym or studio, do it 𝐍𝐎𝗪.⁣
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If you need any help, you can always shoot us a message.⁣

Kryos Digital

20/12/2022

15/12/2022

14/12/2022

13/12/2022

12/12/2022

06/12/2022

05/12/2022

28/11/2022

25/11/2022

23/11/2022

18/11/2022

15/11/2022

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