18/05/2026
In Finland, the future just became someone you can speak with.
For an unprecedented initiative titled Future Finland, together with the Finnish Institute for Health and Welfare (.fi) we invited expecting couples to meet their unborn child. 🧑🍼
Made possible with the help of a first of its kind biologically grounded AI system, each future child was biologically and socially credible - a scientifically accurate combination of inherited traits, such as appearances, voice, and personality. And most astonishingly, able to hold a real-time, values-based conversation.
The initiative launches one of the most ambitious long-term studies ever undertaken, following every Finnish child born 2026–2029 for the next 100 years, to understand how wellbeing can be secured and enhanced for the next generations. It’s no wonder, that both study and its creative launch ex*****on were taken up by medias worldwide. ⭐️