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Lundi 09:30 - 18:00 Mardi 09:30 - 18:00 Mercredi 09:30 - 18:00 Jeudi 09:30 - 18:00 Vendredi 09:30 - 17:00

Abmo

Mostly in hospitality and lifestyle. We help brands and places reveal what they can truly become. Abmo.

Abmo is an independent branding studio designing Absolutely Modern Brands built on Culture, Narrative and Craft for hospitality and lifestyle.
120+ identities across 9 countries since 2013. Abmo is an independent branding studio founded in 2013 by Sonia Cordier (brand strategy & narrative) and Dezyderiusz Gusta (creative direction and design). Our practice spans brand strategy, brand narrative, vi

sual identity, art direction, editorial design, packaging, print, and digital. We work mostly in hospitality and lifestyle — boutique hotels, independent restaurants, coffee shops, and lifestyle brands — with a particular strength in strategic rebranding: projects where a brand needs to become something truer, not just something newer. Since 2013, we have shaped 120+ identities for clients in 9 countries (France, Belgium, Luxembourg, Ireland, England, Austria, Estonia, Morocco, China). We speak five languages in the studio: French, English, German, Spanish, Polish. Selected clients: Frenchie (Paris, Biarritz, Verbier, London) Hôtel Buci (Paris 6), Hôtel (Paris 6), Terrass Hôtel (Paris 18), Hercule Studio, Belle & George (Vienna), Knockdrin Castle (Ireland), Bioburger, Atelier Bulk, White Coffee, Le Slip Français, Barrière Group, Dalia Group, Biografy, Younight Hospitality, Experimental, Elegancia. Our work has been featured in The Brand Identity, Brand New, Mindsparkle Mag, Bounty Hunters, Fonts In Use, Behance's Best Of, Étapes, Counterprint, Viction:ary, Grafikmagazin, and others. Absolutely Modern Brands, revealed through Culture, Narrative and Craft.

17/06/2026

Something’s growing in Provence
Happy to give you a little preview of the & we did for
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More images coming soon ✌️😎

28/05/2026

Abmo. Branding and art direction for hotels, restaurants and lifestyle brands. Since 2013, Paris & Bordeaux.

50+ identities across Europe: Greg Marchand’s Frenchie Group, Dalia, Biografy, Barrière, Hercule Studio, Belle&George, and more.

A hotel, a restaurant, a brand in the making. Let’s talk.

17/05/2026

10K of you on this account. Honestly, we hadn’t planned for that. To mark the moment, ten hospitality brands from the Abmo archive. One per thousand.
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From Paris to Sussex, Marseille to Toulouse. Different rooms, same conviction: beauty is the most accurate form an idea can take, and if it’s not beautiful, it’s not yet right.

Swipe →

01 Paris ()
02 Sussex
03 Paris & Marseille (Holfim)
04 Paris ( )
05 Paris ()
06 .galant.paris (Astan Hospitality)
07 Paris (Madeho)
08 Paris (Madeho)
09 Paris ()
10 .hotel Toulouse

P.S.: coverpicture : by

28/04/2026

BELLE&GEORGE - Maison du design
vienna is built around objects that mean something, made by hand, made to last. We built the identity the same way.

Opening mai 2026 — Vienna

Follow .vienna

Wordmark & Monogramm Hand drawn by
Cards hotfoiled by on 100% recycled paper : Color 1802 by

23/03/2026

There are things you understand with your hands before your eyes catch up. You feel the weight of it first — the resistance of the stock, the depth of the impression, the way ink sits in paper like it belongs there. Like it was always meant to be exactly that dark, that deliberate.

An identity built the same way — layered, sensual, accumulated. Every touchpoint a small act of intention.
- Paris 6

Branding & Art Direction by .fr
Type design by .alazard
Cards printed by
Papiers by
Photo

20/03/2026

White Coffee. Roasted in Paris.

Branding & Packaging design by .fr
Hotfoil Print by
Pics by

13/03/2026

White. Speciality Coffee. Paris 10ème.
& by .fr

Photo by
Printed by

05/12/2025

Work in progress for .white
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26/11/2025

& for
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photo

16/10/2025

Event branding for .restaurant 🏃‍♀️☕️
by

Adresse

3 Rue De Guienne
Bordeaux
33000

Heures d'ouverture

Lundi	09:30 - 18:00
Mardi	09:30 - 18:00
Mercredi	09:30 - 18:00
Jeudi	09:30 - 18:00
Vendredi	09:30 - 17:00

Site Web

http://www.abmo.fr/

Notifications

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