Heyday Digital Agency

Heyday Digital Agency Heyday offer marketing strategy, social media support and copywriting services for SME’s and creatives. Are you ready to enter your Heyday era?

We are an audience first marketing agency working with SME’s, creatives and fierce forces across the globe. Our team have over a decade of experience building marketing strategies that engage, creating content that captivates and crafting copy that stops the scroll and grabs the attention of your ideal customers and clients to help grow businesses from start-up seedlings to full-fledged powerhouses. Visit our website and fill in our contact form to enquire and book in your free discovery call.

10/06/2026

Serena warming up for another day of passionately telling small business owners that links do not belong in Instagram captions 💪

Meanwhile Hannah is also there…kind of warming up beside her like a weary social media veteran who’s fought this battle many, many times before.

We don’t make the rules unfortunately.

Instagram sees your chunky raw URL dumped into a caption and reacts like you’ve personally offended it.

After years in this industry we’ve accepted there are few things more inevitable than death, taxes and explaining caption rules for the 700th time.

Anyway if your reach has suddenly disappeared after dropping a full essay, six links and every stuffed keyword that’s semi related to your biz known to mankind into your caption… then this reminder is sadly for you.

Right. Serena’s done her stretches, time to scream this into the void again! ✨

“If you hate social media it might be your own fault” is admittedly a slightly aggressive thing to say to people on a Mo...
08/06/2026

“If you hate social media it might be your own fault” is admittedly a slightly aggressive thing to say to people on a Monday morning before they’ve had their first coffee BUT stay with me 😌

Because so many business owners tell us they hate social media and then we look at their feeds and it’s basically:

✨ hustle culture propaganda
✨ people yelling about 5am routines (not us!)
✨ “I made 87 figures in 12 minutes but my programme and I’ll show you how”
✨ business gurus spouting nonsense that needs to get in the bin

No WONDER you feel stressed every time you open the app.

Your feed is what you make it and the algorithm, while occasionally deeply irritating, is actually very trainable.

Start following:
🩷businesses that inspire you (us?)
💚people who make you laugh (hopefully us)
💜creators with personality (100% that’s us)
🩷accounts that make you want to create instead of compare (us again!)

Your social media feed should feel like you, not like a war on your nervous system.

Anyway this is your sign to unfollow one business guru today and replace them with someone who brings a little more whimsy to your feed ✨

03/06/2026

Did you know we could do the splits? Neither did we 🫠

Funky AF poses to try in your next utterly hilarious and unhinged content session.

Because not every brand photo needs to be stiff, boring, bland or sat smiling (grimacing) at a laptop that isn’t even switched on.

Sometimes the best content comes from leaning into the awkwardness a bit, embracing the chaos, and pretending you’re in the opening credits of a 2000s romcom about two women running a mildly unhinged but wildly successful creative agency… wait this f**king play IS about us!

This series is officially BACK and dedicated to all the dynamic duos and biz besties who want content that actually looks like they enjoy each other’s company.
If one of you isn’t laughing in a side splitting kind of way and one of you isn’t saying “oh absolutely not,” before immediately trying it…then you’re probably doing it wrong!

Because the content people connect with most usually isn’t the super polished, hyper-perfect stuff. It’s the moments that feel natural, fun and like there are actual humans behind the brand.

So save this for your next shoot, send it to your biz bestie, and prepare to temporarily become the internet’s most awkward but fabulous duo ✨

POV: you planned to do monthly behind-the-scenes roundups for your growing agency but then your agency kept growing and ...
01/06/2026

POV: you planned to do monthly behind-the-scenes roundups for your growing agency but then your agency kept growing and then you accidentally got far too busy actually living the behind-the-scenes 😌

So here’s a little chaos gremlin catch-up from the first 5 months of the year because apparently it is now June and we were wholly unprepared for that information.

Swipe for some highlights but basically we’ve:

🩷 supported one of our lovely long-standing clients at the where we spent the day with .uk making connections, chatting to fellow businesses and trying to remember to actually film content while working the stand (which if you saw our reel from the day you’ll know was another bts fail!)

💚 attended .agency Exhale 2.0 event where Hannah learned she is the palest girl in all the land BUT had the best time celebrating, laughing and connecting with fellow women in business at the gorgeous Fasque Castle

💜 headed along to the Women on Top roadshow in Aberdeen and left feeling ridiculously inspired by the women, stories and conversations we enjoyed in the room

🩷 broke our website and been rescued by our wonderful website developer before we could fully spiral into panic mode

💚 spent a gorgeous and glowy content day with and can confirm Serena’s skin is still feeling the benefits

💜 played support for the fabulous Iana on the latest Minis while also sneaking in front of the camera ourselves for some very important malarkey-filled brand pics

And somehow in between all of that we’ve:
✨ supported our long-standing clients
✨ welcomed some pretty exciting new ones
✨ worked on some very fun one-off projects
✨ drank approximately 400 coffees
✨ and continued our mission to help business owners embrace the content cringe, banish beige content and enter their Heyday era

It’s been busy in the best possible way and we can’t wait to see what June and the second half of 2026 has in store ✨

A reminder as we head into another week in the trenches (social media).Things that are totally normal that social media ...
25/05/2026

A reminder as we head into another week in the trenches (social media).

Things that are totally normal that social media makes you feel bad about as a business owner, that I want you to carry into this week.

🩷 Working all day in your pyjamas, because nobody is seeing you but the Evri delivery driver.
💚 Not having time for the gym, a hot girl walk and journaling before 9am.
💜 Not getting up at 5am to do said gym, hot girl walk and journaling.
🩷 Spending the day doing the “invisible work” and having nothing sexy to post about.
💚 Feeling a bit tired and burnt out instead of “fired up”
💜 Taking a social media break
🩷 Being happy with the stage you’re in, you don’t need to aspire to six figure months.
💚 Your workspace being a corner of your kitchen and not a fully kitted out aesthetic home office.

Social media loves to sell the fantasy version of business ownership, the nomadic work from a rooftop pool, 5-9 before my 9-5 routine, the glossy version.

Meanwhile, most real businesses are built in comfy clothes, slightly stressed, replying to emails, and wondering what’s for tea.

You do not need a cinematic morning routine to be successful (or to get up at 5am because YIKES!)

You do not need to optimise every second of your day or be striving to have, earn, do or be more than you are right now.

And you are not failing because your Tuesday looked wildly unglamorous.

21/05/2026

Have you learned NOTHING from our social media tips content?

I kind of think Abby would love our vibe actually, but she’d definitely stage a mutiny and take over all of our content sessions I bet!

“Serena your hook was flat.”
“Hannah I need more emotion from this B-roll.”
“Once again, saveable content wins nationals.”

If this reel is what you’ve imagined content creation days with us look like, I regret to inform you we are significantly more chill in real life.

There’s usually:

✨ a lot more laughing and shenanigans
✨ at least one coffee and cake run mid shoot
✨ someone saying “wait do that again that was funny” during ad hoc shots
✨ and zero army drill sergeant energy

We love helping clients feel more confident creating content, but we’re very much in the “let’s make this feel fun, natural and actually enjoyable” camp.

No shouting, no screaming and definitely no tears here.
Just fun content ideas, audience-first strategy (always), and plenty of pep talks to remind you just how incredible you are! ✨

20/05/2026

We’re not like other agencies.
We’re a cool agency 💅

And by cool we mean:

✨ aggressively enthusiastic about your business
✨ incapable of creating beige content
✨ likely to reference pop culture at any given moment
✨ deeply committed to helping you show up as the most sparkly, confident version of yourself online

Because content shoots with us are never just:
“stand there and smile,” because that’s just awkward…and boring!

Instead they’re:
“wait stop that laugh was SO natural do it again, Hannah go do something funny to make her laugh!”
“Why don’t we try this idea…?”
“Okay now you’re walking into a room where everybody is obsessed with you, let’s bring that energy.”

We’re huge believers that the best content comes from connection, and having the permission to show your personality and that comes from helping people relax enough to actually feel like themselves on camera instead of a hostage reading corporate LinkedIn captions under duress.

That’s why our clients get such good content, because we’re not trying to turn people into influencers. We’re trying to help them show up as themselves, just with better lighting and stronger hooks.

Also can we please discuss Serena in this video giving 110% with the desk hand slaps 😭
Nobody has ever believed in a Reel concept harder.

Anyway. If you’re looking for strategic content, hype-type energy and a content day that feels more like hanging out with your biz besties than pulling teeth… you know where we are ✨

Okay guys time for some tough love, if your content has been falling flatter than Bambi on ice then we need to talk.Odds...
18/05/2026

Okay guys time for some tough love, if your content has been falling flatter than Bambi on ice then we need to talk.

Odds are you don’t need to post more or simply “try harder” and you definitely don’t need to throw the towel in, delete your apps and opt for an amish life.

But you do need to have a swipe through this carousel and determine whether you’re making one of these main content mistakes.

Whether you’re trying too hard to be like everybody else, chasing the latest trends or going ghost on your content as soon as you hit “post” it’s all fixable.

So if you’ve been side-eyeing your own content recently, this might be the nudge you need to start reparations.

Save it for later, have a wee audit of what you’ve been putting out there, and maybe, just maybe, try something slightly different next time ✨

Heyday grew by 40% last year and I want to openly talk to you about it.We didn’t crack some secret algorithm code or had...
13/05/2026

Heyday grew by 40% last year and I want to openly talk to you about it.

We didn’t crack some secret algorithm code or had a random viral moment that changed everything overnight (there is no overnight success story here I’m afraid!)

It came from a handful of decisions that felt almost annoyingly sensible and that made complete and total sense to us and our clients.

🩷 Sorting our website so the vision of our brand and business aligned with the service we deliver (the confidence boost from there was immense!)

💚 Getting very honest about who we want to work with (and as importantly, who we don’t).

💜 Putting a proper content strategy in place instead of winging it between client work (sadly we’re not great at this but we KNOW the difference it makes)

🩷 Talking to people, online, in rooms, at events, like real humans where we’ve gained new jobs, met amazing people and launched collaborations.

💚 And investing back into the business even when the to-do list was side eye-ing us!

This carousel breaks down the things that have made the biggest difference for us, in case you’re currently at the “we’re doing all the things but what is actually moving the needle?” stage.

Save it for later, borrow what’s useful, ignore what’s not and share what you think makes the biggest difference in the comments ✨

11/05/2026

The hairdryer was a paid actor in this production.

Do we actually do this in real life I hear you ask? Absolutely, 100%, cherry on top we do.

We love to marvel at our own handiwork when it appears on our feeds but what we actually love even more is when we see our clients posting content because they feel more confident in their approach to their channels.

It’s one of our favourite parts of the job actually!

Because while we absolutely can take social media completely off our clients’ hands, we love the ones where we get to collaborate and impart wisdom like two less wrinkly Yodas. The ones where someone goes from feeling awkward, overwhelmed and horrified by the thought of hitting post … to fully leaning in, backing themselves, and actually enjoying creating content.

So while we may not arrive at your first content session armed with a wind machine (hairdryer really) … we will come armed with strategy, support, fully prepped to hype you up, and the skills to help you build confidence in your content ✨

Address

Aberdeen

Website

Alerts

Be the first to know and let us send you an email when Heyday Digital Agency posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Heyday Digital Agency:

Shortcuts

Share