Tourism Marketing Agency

12/06/2026

Search is changing faster than most travel brands realise. With AI-powered answers now appearing at the top of Google results, the old rules of SEO are being rewritten in real time. Travellers are getting destination information without ever clicking through to a website. The question is: is your content built to show up in that new landscape? We are helping travel brands navigate exactly this shift.

09/06/2026

Whether you are a tour operator looking to grow bookings, a destination wanting to reach new markets, or a travel brand ready to sharpen your digital presence we can help. We have been helping businesses like yours since 2008.

We'd love to find out where you want to go next. Drop us a message or visit tourismmarketing.agency

06/06/2026

Some agencies market everything from mortgage providers to burger chains. We market travel, and only travel. That focus is not a limitation, it is our greatest strength. After 17 years working exclusively in tourism, we bring a level of industry insight that generalist agencies simply cannot replicate. If you want a team that already speaks your language, we are ready when you are.

03/06/2026

Seventeen years ago, we set out with one belief: that great travel marketing should feel as inspiring as travel itself. Today, that belief shapes every brief we take on, every campaign we build, and every brand we help grow.

If you work in travel and want marketing that truly understands your world, we'd love to connect.

20/01/2025

10 Steps to Optimize Your Product Listings on GetYourGuide

Had the pleasure of writing this piece for GetYourGuide on the 10 Steps to Optimise your Product Listings.

The info contained here will help you convert more bookings. You can even use this info to optimise your website listings too!

Learn how to create winning GetYourGuide listings that convert. Learn proven strategies for tour operators to boost visibility and increase bookings.

30/10/2024

🌍 Join Me in Marrakesh! 🌍

From November 18-21, 2024, I’ll be connecting with tour and activity operators worldwide at Tourpreneur Connect in Marrakesh. This is the event to dive into the world of multi-day tours, make invaluable industry connections, and learn from the travel industry’s most forward-thinking leaders.

Whether you’re already running multi-day tours or planning to launch, this is the perfect place to level up! With practical workshops and high-impact networking, we’ll be exploring everything from the latest tour tech to future trends, all set against the vibrant backdrop of Marrakesh.

More details here: https://tourpreneur.com/connect/marrakesh-2024/

20/10/2024

And the book is done! 40,802 words later, Lookers into Bookers version 2 is complete.

Based on a real tour operator, I go through everything from the birth of a brand, the full strategy used and the results it created.

Now off to the printers for a test print before I make available in the coming few weeks!

Below is a sneak peek of the contents.

03/10/2024

We're excited to announce the launch of the new site and brand for our partners at Overland Ireland Tours!

Our friends at Overland Ireland have been with Tourism Marketing Agency for over 5 years, have recently underwent a brand refresh to align with their vision. Following a successful brand workshop and collaboration with both internal and external teams, we're proud to unveil Overland Ireland's fresh new look.

Shout out to my team for the amazing work on the website and to the Overland team for the continued partnership!

Check out the site: https://overlandirelandtours.com

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29/09/2024

Pleased to announce we have launched the new site for TripAdmit. This was a great project to work on and we are very happy with the results. Thanks for the opportunity John Maguire. Hope it serves you well.

For those unfamiliar with TripAdmit, they have an amazing app called TipDirect that streamlines the process for tour guides and activity providers to receive tips and collect guest reviews. Such an amazing idea that is simple to use.

Check out the site: https://tripadmit.com/

05/09/2024

Please welcome Deborah Famodun to the Tourism Marketing Agency team!

Deborah (also known as Famo) is our newest account manager here at TMA and with her expertise in campaign management within the dynamic world of media & entertainment, she brings a fresh perspective to our team.

Beyond her professional skills, Deborah is an avid traveller, exploring at least five new countries annually.

She takes pride in her organisation, quick thinking, and proactive approaches.

Welcome to the team!

Leading global tourism marketing agency that generates bookings for tour operators, travel agents & hotels, turning lookers into bookers.