SCF.Marketing, Basildon (2026)

06/07/2020

If your selling products online and your funnel doesn’t replicate or some what similar to the image above your doing something terribly wrong! ⁣
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The game is simple. ⁣
🚀 Drive huge amounts traffic to your website/webpage from social media⁣
🚀 Collect data on the type of people who are interested in whatever your selling (We know this from them clicking your ads and landing on your webpage) ⁣
🚀 Retarget those who didn’t purchase the first time seeing your product with ads re-engaging them to go back and purchase!⁣
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This simple strategy is how you can easily go from 6 to 7 figures. Wondering why your probably stuck at 6 figures and scalability is limited? Your probably not running retargeting ads!
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29/06/2020

Hooray 🎉 , it looks like the government are easing lockdown rules which means businesses (especially local brick and mortar) can start generating and recouping lost revenue! ⁣
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Which also means opportunity! An opportunity to stay on the top of your customers mind because they will be spending their money and stimulating the economy now that movement is a lot less restricted. ⁣
Question is are they going to be spending money with you? Or Your competitor? ⁣
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If the answer was yourself, then you NEED to be advertising on social media. A few years ago you could probably get away with not advertising on social media however it is not optional anymore. You simply can’t neglect social media advertising as an essential part of your marketing strategy. ⁣
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Remember the price of doing the same old thing is far higher than the price of change. ⁣
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25/06/2020

𝐈𝐭 𝐢𝐬 𝐚𝐥𝐥 𝐰𝐞𝐥𝐥 𝐠𝐞𝐭𝐭𝐢𝐧𝐠 𝐬𝐚𝐥𝐞𝐬, 𝐡𝐨𝐰𝐞𝐯𝐞𝐫 𝐰𝐡𝐚𝐭 𝐢𝐟 𝐢𝐭 𝐢𝐬 𝐜𝐨𝐬𝐭𝐢𝐧𝐠 𝐲𝐨𝐮 𝐭𝐨𝐨 𝐦𝐮𝐜𝐡 𝐭𝐨 𝐨𝐛𝐭𝐚𝐢𝐧 𝐭𝐡𝐚𝐭 𝐬𝐚𝐥𝐞? 𝐓𝐡𝐢𝐬 𝐢𝐬 𝐰𝐡𝐲 𝐮𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐚𝐧𝐝 𝐢𝐧𝐭𝐞𝐫𝐩𝐫𝐞𝐭𝐢𝐧𝐠 𝐝𝐚𝐭𝐚 𝐢𝐬 𝐕𝐈𝐓𝐀𝐋. ⁣⁣
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CPC (Cost per click) is a metric which is determined before a click and if it is too expensive, it is probably because your ads are not engaging enough.⁣⁣
If your CPP (Cost per purchase) is too expensive after a while you may want to behead that thing and kill the ad to avoid wasting money. ⁣⁣
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Social media advertising is simply about collecting data, analysing the data (especially the weak points) and simply knowing where in our funnel process we can improve upon based on the data we collected. ⁣
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Get it?
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20/06/2020

Are you an online ecom brand and need more sales from social media? Or perhaps you just require high quality leads? If either apply LISTEN UP 🤫⁣
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𝐓𝐚𝐫𝐠𝐞𝐭𝐢𝐧𝐠 🎯⁣
Whether you sell dog accessories, fitness equipment or high ticket services such as Rhinoplasty, making sure you are targeting the right individual who is most likely to buy from you is critical. ⁣
You can have the best product but if you are selling to the wrong audience you will go out of business eventually. ⁣
This is why advertising on FB & IG is so powerful because they collect data (Just like google) of our online activities and let’s just say FB know exactly who is interested in what, making it extremely easy for us as marketers to serve converting revenue producing ads. ⁣
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𝐎𝐟𝐟𝐞𝐫⁣
If McDonald’s and other multi billion $ companies continually create and test different offers there is absolutely no reason why you shouldn’t be. Can you offer discounts? Free Shipping? Free eBook? Free Trial? ⁣
Top Tip - Always put yourself in the mind of a potential customer. If you was them will this be an offer that will tempt you to purchase? Or give out your contact details? ⁣
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𝐂𝐓𝐀 (𝐂𝐚𝐥𝐥-𝐓𝐨-𝐀𝐜𝐭𝐢𝐨𝐧) ⁣
Most basic yet, most businesses fail with this one simple principle. What do you want your audience to do once you have told them how great your product/service is? If you don’t know you shouldn’t of wasted your time in the first place. Your audience are followers and you are leader. Tell them what they should do! ⁣
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05/03/2020

Now we don’t mind drilling this inside your head a few times because as marketers we understand the importance off 𝐅𝐀𝐌𝐈𝐋𝐈𝐀𝐑𝐈𝐓𝐘.⁣
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So get familiar with the fact that if you do not adapt to this “social media”, “pay to play” (social media advertising) era your competitors will adapt and leave you for dust. ⁣
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𝟸𝟶𝟸𝟶 = 𝘉𝘢𝘵𝘵𝘭𝘦 𝘰𝘧 𝘸𝘩𝘰 𝘤𝘢𝘯 𝘢𝘥𝘢𝘱𝘵 𝘵𝘩𝘦 𝘲𝘶𝘪𝘤𝘬𝘦𝘴𝘵!⁣
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05/03/2020

𝐀𝐯𝐞𝐫𝐚𝐠𝐞 𝐋𝐓𝐕 (𝐋𝐢𝐟𝐞𝐭𝐢𝐦𝐞 𝐕𝐚𝐥𝐮𝐞) 𝐟𝐨𝐫 𝐚 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐢𝐧 𝐭𝐡𝐢𝐬 𝐧𝐢𝐜𝐡𝐞 £𝟓𝟎𝟎-£𝟐𝟎𝟎𝟎 (𝐂𝐚𝐧 𝐛𝐞 𝐮𝐩𝐰𝐚𝐫𝐝𝐬 𝐨𝐟𝐟 £𝟏𝟎,𝟎𝟎𝟎!). ⁣⁣⁣⁣
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Using our systemised automation process we managed to get 132 appointments booked in under 30 days. Out of 132, 97 showed up for their appointment which is pretty damn good considering the fortunes people spent over Christmas 😥 ⁣⁣⁣⁣
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Now judging by our rule of averages, we potentially drove upwards off £197,000 revenue through our clients door! The key is in the FOLLOW UP 📞 📧 ⁣⁣⁣⁣
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A lot of individuals are going to express an interest in a “free consultation”, “free facial” or perhaps a discount but if you are not calling up your leads who have expressed buyer intent, what are you actually doing? Do you think people who work in the store who walk up to you asking if you need assistance do so because they like the way you smell? No. You my friend have expressed interest by attending their store and all they’re doing is following up trying to close you.⁣⁣⁣⁣
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In your sales process, always look at the “drop off” areas where a prospect can potentially not take action. For e.g. remember the remaining 35 people who didn’t attend their appointment? They have been placed in a “no show” campaign where they will receive a series of SMS & be targeted with Ads encouraging them to attend their appointment💪⁣⁣⁣⁣
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05/03/2020

𝐀𝐯𝐞𝐫𝐚𝐠𝐞 𝐋𝐓𝐕 (𝐋𝐢𝐟𝐞𝐭𝐢𝐦𝐞 𝐕𝐚𝐥𝐮𝐞) 𝐟𝐨𝐫 𝐚 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐢𝐧 𝐭𝐡𝐢𝐬 𝐧𝐢𝐜𝐡𝐞 £𝟓𝟎𝟎-£𝟐𝟎𝟎𝟎 (𝐂𝐚𝐧 𝐛𝐞 𝐮𝐩𝐰𝐚𝐫𝐝𝐬 𝐭𝐨 £𝟏𝟎,𝟎𝟎𝟎!). ⁣⁣
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Using our systemised automation process we managed to get 132 appointments booked in under 30 days. Out of 132, 97 showed up for their appointment which is pretty damn good considering the fortunes people spent over Christmas 😥 ⁣⁣
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Now judging by our rule of averages, we potentially drove upwards off £197,000 revenue through our clients door! The key is in the FOLLOW UP 📞 📧 ⁣⁣
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A lot of individuals are going to express an interest in a “free consultation”, “free facial” or perhaps a discount but if you are not calling up your leads who have expressed buyer intent, what are you actually doing? Do you think people who work in the store who walk up to you asking if you need assistance do so because they like the way you smell? No. You my friend have expressed interest by attending their store and all they’re doing is following up trying to close you.⁣⁣
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In your sales process, always look at the “drop off” areas where a prospect can potentially not take action. For e.g. remember the remaining 35 people who didn’t attend their appointment? They have been placed in a “no show” campaign where they will receive a series of SMS & be targeted with Ads encouraging them to attend their appointment💪⁣⁣
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05/03/2020

Average LTV (Lifetime Value) for a customer in this niche £500-£2000 (Can be upwards to £10,000!). ⁣
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Using our systemised automation process we managed to get 132 appointments booked in under 30 days. Out of 132, 97 showed up for their appointment which is pretty damn good considering the fortunes people spent over Christmas 😥 ⁣
- ⁣
Now judging by our rule of averages, we potentially drove upwards off £197,000 revenue through our clients door! The key is in the FOLLOW UP 📞 📧 ⁣
-⁣
A lot of individuals are going to express an interest in a “free consultation”, “free facial” or perhaps a discount but if you are not calling up your leads who have expressed buyer intent, what are you actually doing? Do you think people who work in the store who walk up to you asking if you need assistance do so because they like the way you smell? No. You my friend have expressed interest by attending their store and all they’re doing is following up trying to close you.⁣
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In your sales process, always look at the “drop off” areas where a prospect can potentially not take action. For e.g. remember the remaining 35 people who didn’t attend their appointment? They have been placed in a “no show” campaign where they will receive a series of SMS & be targeted with Ads encouraging them to attend their appointment💪⁣
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26/02/2020

Want more customers for your beauty/aesthetic clinic for treatments such as Dermapen? Coolsculpting? & many more...We got something that will blow you away...⁣
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We build and manage Facebook/Instagram & YouTube Advertising campaigns to target your ideal customers and get more qualified clients for your clinic. We build & automate your pipeline from the advertising campaign all the way to the follow up campaigns for your leads so your completely hands off. ⁣
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Imagine sitting back, focusing on the important stuff in your business while your campaigns are running in the background, bringing you a flood of clients on tap? Yes we know amazing! 🤓⁣
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Simply DM us on for more information on how we can help you generate more clients for your clinic, We don’t bite 😇 ⁣
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26/02/2020

Despite probably being many factors, we believe the main reason why we are able to produce tremendous ROI for our clients is simply because of our extensive knowledge and understanding off how the FB, Instagram (Facebook own Instagram so same stuff) & YouTube algorithm works in finding individuals who are interested in a particular product/service.
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Our ability to dissect a business, create a solid funnel process & input our very powerful digital marketing strategies nobody else has a clue about, is simply how we turn strangers from nowhere into paying customers.
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The game is simple just don’t overcomplicate it. 9 out of 10 businesses have warm data they can already use at their disposal such as customer & email lists.
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These are the easiest & cheapest sets of people to advertise too because they know, like and trust you (HOPEFULLY 😂) so essentially. we are not giving the algorithm a tough job.
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But all you have to do is...
✔️Create a custom audience & upload a file onto FB containing these hot audiences
✔️Run ads to this custom audience (Leaving all the interests etc alone)
✔️Place a pixel on the landing page (or whatever webpage we are directing traffic to) so we can retarget those who didn’t take action, i.e those who clicked our ads but for some bizarre reason didn’t opt into our amazing offer 🤷‍♂️
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12/02/2020

ONE of the main reasons why we love helping gyms get more paying customers is because we can easily target different audiences with messages relevant to them (It will make sense in a moment...keep reading👇)⁣
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For e.g., we could build an ad targeting single 18-25 year old males 🧍 in a specified location nearby the gym, which creates a burning desire for them to get in the gym to look and feel good for their upcoming festivals and holidays this summer.⁣
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On the other hand, We could also target 25-40 year old females 🧍‍♀️ who have a birthday, wedding or anniversary coming up. Lighting that 🔥 in their belly that they NEED to get in shape and look their very best on these special days!⁣
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That’s why social media advertising is so powerful! As humans, we simply just need to be reminded a few times (sometimes more) to take action cause we are known to procrastinate and get distracted. ⁣
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Never stop being in front of your ideal customer 🆗? (Basically always be posting content, advertising etc), because eventually it will be YOU they think off when they finally decide to solve their problems with a solution. ⁣
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SCF.Marketing

06/07/2020

29/06/2020

25/06/2020

20/06/2020

05/03/2020

05/03/2020

05/03/2020

05/03/2020

26/02/2020

26/02/2020

12/02/2020

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