Bark Like A Big Dog

30/07/2025

Boom! The very talented team at Audiotek produce the most jaw dropping nightclub installations. Go check the chandelier!

We always knew she was a star...and now Hollywood does too.

OMNIA’s legendary chandelier, a jaw dropping centrepiece of kinetic light and audio mastery, officially made its big screen debut in the newest Formula 1 movie.

Filmed on location at OMNIA Nightclub, Las Vegas, the scene showcases our chandelier in full flight. Spinning, pulsing, and commanding the room with as much charisma as the cast itself. It’s a moment of pure spectacle, and a proud testament to the boundary pushing tech we bring to life at Audiotek.

The kinetic chandelier is no ordinary light fixture. It’s a massive feat of engineering, visual artistry, and sound-reactive design. The kind of structure that doesn’t just light up a room, it owns it.

02/03/2025

In May 2024, Google introduced AI Overviews in the US, and it's on it's way to the UK. These AI-generated overviews replace traditional search, providing users with instant answers at the top of search results, reducing the need for them to click through to multiple websites.

For professional services firms, this means that:

AI algorithms prioritise sites with high-quality, informative, and authoritative content.

Websites with weak authority scores may not appear in AI search results at all.

Competitors who optimise their content for AI search could dominate the digital landscape.

The Risk of Being Invisible in AI Search

Imagine a potential client searching for your firm to verify credentials. Instead of finding your website, AI search results may direct them to a competitor who has:

A stronger online presence, adhering to Google’s EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness) guidelines.

A high authority score, driven by backlinks, user engagement, and frequent content updates.

Well-structured, AI-optimised content that directly answers client queries.
If AI search engines recommend a competitor as the “better option,” you risk losing a potential client before they even visit your website.

There's plenty you can do to prepare and ensure this doesn't happen. The first, and most significant, is to take this seriously. AI Overviews are coming to get your credential site!

I've written a paper about it. If you want to grab a copy, let me know and I'll pop it into your message box.

09/08/2023

It's breakfast time!

07/08/2023

Apologies if you have been trying to reach us by email or phone. Our internet service has been down since Thursday. All being well, we should be back up and running this afternoon. Normal service will resume tomorrow.

22/06/2023

So happy to see Acuity Learning Academy go live! This is a fantastic learning platform created and driven by my lovely hubster. Naturally I am doing a course on the platform. Neuromarketing for business. The course starts September 1st, 2023 but if you register early you can grab 50% off. Please go check it out.

https://acuitylearning.academy/course/neuromarketing-for-business

02/06/2023

Bark Like A Big Dog Stands With Pride

At Bark Like A Big Dog, we believe that everyone deserves to be treated with dignity and respect, regardless of their sexual orientation or gender identity. That's why we're proud to stand with the LGBTQ+ community during Pride Month and throughout the year.

Happy Pride Month!

15/05/2023

This week is Mental Health Awareness Week and this year’s focus is anxiety.

Everyone experiences some form of anxiety during their life as lots of things can lead to these feelings, such as money, exams, big life events, etc. Anxiety is a completely normal emotion in us all, but when it gets out of control, it can become a mental health problem.

Anxiety is one of the most common mental health problems we face but what’s important is knowing how to deal with it. With the right support and tools, it can be made easier to manage.

Struggling with your mental health is ok and not something to be ashamed of. It's important to remember that it is perfectly normal to have issues with our mental health from time to time and, perhaps the most important thing to remember is that you are not alone.

There are lots of resources available such as hotlines, support groups, and mental health professionals who can help. Taking care of yourself, eating healthy foods, finding time for exercise and relaxation, challenging your thoughts, and talking to friends and family are all steps you can take to help improve your mental health.

We all know how important it is to have good mental health, however, most of us at some point during our life will struggle with our mental health. If you or someone you know is struggling with mental health, please reach out for help. Information and advice can be found at https://www.mentalhealth.org.uk/our-work/public-engagement/mental-health-awareness-week

06/05/2023

This weekend we are celebrating the Coronation of His Majesty King Charles III. After the King's Coronation has taken place this morning, it will be followed by a long bank holiday weekend of celebrations, starting with more than 60 military aircrafts taking to the sky for a Coronation flypast over Buckingham Palace and The Mall.

On Sunday 7th May, join your family, friends, and community for the Coronation Big Lunch, followed but a televised celebration concert. Celebrations continue onto Monday the 8th where you can join your community in the Big Help Out.

Happy Coronation Weekend!

03/05/2023

There’s only 1 day to go! If you haven’t already, make sure you have a ticket to the Southampton B2B Expo at the Hilton Hotel, Ageas Bowl tomorrow. Use the link below to register for free.

https://www.b2bexpos.co.uk/register/southampton-may-2023

We’re exhibiting at stand 42- make sure you drop by!

01/05/2023

We’re not your typical marketing agency. Nope. Everything we do is drenched in behavioural science. Your subconscious brain is a complex engine that uses emotions as fuel. What most people don’t realise is that part of our brain is illiterate. Yep, it can’t read. With over 90% of your decisions made by the subconscious brain, think about your text-loaded marketing and it’ll soon become clear why most of what you’re doing doesn’t work.

Use the link below to register for your free delegates ticket and come and see us at the Southampton B2B Expo at the Hilton Hotel, Ageas Bowl on Thursday 4th May, between 10 am-2 pm.

You can find us on stand 42.

https://www.b2bexpos.co.uk/register/southampton-may-2023

28/04/2023

The Bark Like A Big Dog team (minus Jo, Fal, and Barkly) having an end of week breakfast meeting in conference room S, aka Spoons!

Congratulations Louis for passing your final apprenticeship exam! 👏🏻

27/04/2023

There’s only one week to go until the Southampton B2B Expo, but it's not too late to get your free ticket and come and chat with us about all your outsourced marketing needs.

In the world of business, wasting money on ineffective marketing is costly and detrimental to success. By specialising in research-led behavioural design we can take your marketing further than ever before, keeping you ahead of the pack.

See us on stand 42 at the Southampton B2B Expo at the Hilton Hotel, Ageas Bowl, on Thursday 4th May, between 10 am and 2 pm!

Use the link below to secure your free delegates entry.

https://bit.ly/3KfWrlo