Grounded Socials

Grounded Socials 🌿 Helping wellness brands grow with grounded purpose
🤳 Social media management
šŸ“¢ Influencer marketing

You know how good the experiences you create are.And the guests who have experienced it do too.But if your marketing doe...
16/06/2026

You know how good the experiences you create are.

And the guests who have experienced it do too.

But if your marketing doesn’t reflect it, the people who need you most will never find you.

I’m Betsy, the marketing partner for wellness brands. I make sure your brand is booked out and known in every room.

Want to build your reputation and bookings? You’re in the right place.

Reposting isn’t lazy. It’s actually strategic marketing šŸ¤·šŸ½ā€ā™€ļø Learn how to repurpose your existing content so you can st...
11/06/2026

Reposting isn’t lazy. It’s actually strategic marketing šŸ¤·šŸ½ā€ā™€ļø

Learn how to repurpose your existing content so you can stay visible all summer without creating anything new.

Comment REPURPOSE and I’ll send you the guide to learn how for free.

We’re all trying to spend a little less time behind a screen and a little more time by the sea this summer.So this year,...
10/06/2026

We’re all trying to spend a little less time behind a screen and a little more time by the sea this summer.

So this year, I’m doing something about it.

Everything I’ve been up to - that you don’t already know about 🐚March and April have shaped up to be two of the most ful...
20/04/2026

Everything I’ve been up to - that you don’t already know about 🐚

March and April have shaped up to be two of the most fulfilling months in my business to date.

Here’s to a Dorset summer!

🌊

When someone lands on your profile, your bio decides everything 🤳Do they follow or keep scrolling?If it’s focused on wha...
26/02/2026

When someone lands on your profile, your bio decides everything 🤳

Do they follow or keep scrolling?

If it’s focused on what you do instead of what they get, you’ll keep reaching people – but you won’t convert them into followers – and ultimately buyers šŸ’ø

Your bio should make it very clear who it’s for and why they should care

Focus on shifting it from ā€œwhat we areā€ to ā€œwhat you’ll experienceā€ šŸ§–ā€ā™€ļø

If your profile needs a refresh, let’s get the job done properly in a Power Hour.

DM me POWER and I’ll send you the booking link šŸ”—

You’re going to want to save this… šŸ‘‡šŸ½Wellness business owners, these conversational CTAs will lift your post and get peo...
24/02/2026

You’re going to want to save this… šŸ‘‡šŸ½

Wellness business owners, these conversational CTAs will lift your post and get people to engage without making you feel a little weird about it.

P.S. If you want to make content even easier to create so your life feels more easeful - grab my guide to repurposing posts in multiple ways without anyone noticing!

(Everyone will think you’ve become a genius content creator overnight)

🌿 Comment REPURPOSE, and I’ll arrive instantly into your DMs to get you set up 🌿 

You can thank me later! šŸ‘‹

They used to say people needed to see the same marketing message seven times…But with the amount of content we scroll pa...
17/02/2026

They used to say people needed to see the same marketing message seven times…

But with the amount of content we scroll past daily now, it’s probably closer to 27. Or 70. Maybe even 700…

Yes, that sounds like a lot of content.

But it doesn’t have to be overwhelming.

Unless you’re creating every post from scratch… then that’s a recipe for creative burnout!

But what you might know is that one idea can be reused again and again.

And one post can be reposted, repurposed and reformatted in multiple ways.

I’ve created a free guide to help you do exactly that, it’s called the Ultimate Guide to Repurposing Your Content.

Comment REPURPOSE below and I will send you the details.

P.S. Every slide in this carousel could have been its own post too. Think about that when you’re creating your own content!

They say no one reads Reels captions, I disagree! šŸ‘ŽšŸ¼People will read anything if you give them a good enough reason to(I...
11/02/2026

They say no one reads Reels captions, I disagree! šŸ‘ŽšŸ¼

People will read anything if you give them a good enough reason to

(If they didn’t, most of the tabloid press would have gone out of business years ago….!)

The best way to do this for your wellness business is to add a great one-line hook in the only visible line of your caption to make people desperate to finish reading it

That way, they can’t help but click and consume the caption you spent so long writing

PS, comment REPURPOSE for my full guide to repurposing your existing content to create new content your audience will love (you should add these hooks too!)

It’s not just you that does this, we’re all in the same boat… Your marketing doesn’t need to stop on the weekends, but i...
04/02/2026

It’s not just you that does this, we’re all in the same boat…

Your marketing doesn’t need to stop on the weekends, but it should be working for you while you or your team aren’t working

Constant checking is good for no one and you’ll never have the new ideas and refreshed excitement that comes from setting things up so you can take a break!

Follow to make marketing your wellness business easy

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