Equinet Media

29/06/2023

It's easy to run marketing campaigns or spend money on branding without actually knowing whether they are worthwhile or not. Find out how to measure your return on marketing investment (ROMI) in our latest blog post >>

For contract manufacturers investing in marketing, measuring ROMI is vital, as it helps them to optimise strategies and allocate resources effectively. 

20/02/2023

Happy 5 year Equiversary to 🎉🎉 As always wine from one of our favourite Bedford shops 🍷

08/12/2022

Branding is no longer an exercise in dressing up. It is the fundamental expression of the unique value you bring to your customers and prospects. It’s the way you can inspire and lead in a rapidly changing marketplace. It is the way you can differentiate your offering, build trust, drive loyalty and profit...

But where to begin? 👉 https://hubs.ly/Q01vm0Yr0

23/11/2022

Understanding the right target buyer personas was key whilst designing the user interface and journey for this lean document management software website. We needed to address the problems and offer solutions to three main user types, medical device developers, high tech product developers and med dev consultants. 🖥️

02/11/2022

Clearly defined B2B research objectives are vital for delivering useful and impactful B2B research.
In this blog post, we highlight 4 reasons why they are critical to success.👇
https://hubs.ly/Q01r8cZZ0

Clearly defined B2B research objectives are vital for delivering useful and impactful B2B research. We discuss four reasons why they are so important.

25/10/2022

Brand strategy affects all aspects of a business, especially as it relates to customer needs, emotions, competitive environments and brand positioning. This means Sales, Marketing and the brand should work together at all times to deliver the results. 🎯

📥 Download our guide to learn how to map your brand strategy to sales and marketing goals.

https://hubs.ly/Q01pk4kX0

Brand strategy affects all aspects of a business, especially as it relates to customer needs, emotions, competitive environments and brand positioning.

12/10/2022

Happy Birthday to our talented Content Writer 🎉🍻

It wouldn’t be an Equinet birthday without an appearance from one of our favourite local beers -

10/10/2022

No business can afford to be without a website, it is a fundamental building block of building a business, hence why it needs to be the best it can be.✨

In one of our latest blog post, we cover the 9 best practices that will ensure you have an effective B2B website that attracts and converts your buyers. 👇

https://hubs.ly/Q01pjXzV0

In this post we cover the nine B2B website best practices that will ensure you attract and convert your buyers.

03/10/2022

Discover how to create detailed buyer personas for your contract manufacturing organisation in one of our latest blog post 👇

https://hubs.ly/Q01nLS3c0

Having detailed buyer personas can transform your growth plans. Here's how to develop buyer personas for your contract manufacturing business.