Big Rock Digital

26/04/2023

Digital Marketing Tip of the Day

18/08/2022

👉Customer Performance Dashboard👈
We've been working with this car leasing business for the past two months. When they came to BigRock they told us they hadn't seen success through digital marketing, even with a big spend.

Using Google and Facebook we've got them 86 website conversions to date, and increased traffic by almost 45%.

04/08/2022

Continuing our focus on trends in Google ads; get (more) responsive and dynamic.

02/08/2022

02/08/2022

Some tips for Google ads - time to get using video if you haven't already started.

29/07/2022

We have some incredible clients at BigRock, one of them being Shines Seafood in Killybegs, County Donegal. They recently opened a pop-up shop in the town - and you can see how popular it was on opening day😋

Private groups can now sample their products at their tasting shop in Killybegs. Contact [email protected] to get booked in.

27/07/2022

Here's an overview of one of our customer dashboards.

In later videos we'll go into specific details - would you like to know more about setting up Google ads, Facebook ads, SEO or the Dashboards themselves?

26/07/2022

Opportunities in Digital Marketing
Apple’s 2021 privacy changes degraded the effectiveness of ads on other platforms.
Of course this has benefited Apple itself; its advertising business (mostly developers paying to promote their app on the App Store) is expected to grow by almost 40% this year.
Businesses looking to reach customers are expected to spend two to three times more on Apple search ads since the changes took effect.
TikTok also is on the up-and-up; it's set to grow over 200% and continues to be integral to many businesses’ advertising strategies.

25/07/2022

Google Ads Still No.1 for Marketers
There’s a global downturn approaching in digital advertising. As TikTok’s viral short-form videos and Apple’s privacy controls impact on the industry, other platforms are feeling the pinch.
Last year’s iPhone privacy changes and TikTok’s growth hurt Facebook, Snapchat and Pinterest in particular – reducing their ability to target and measure advertising.
However, Google will be able to weather the changes best, due to Google Search being indispensable for so many advertisers.