Yada Yada Marketing

Yada Yada Marketing Marketing help for small businesses
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5 Reasons Why Your Emails Might Be Going to Spam (and How to Fix It)Ever spent hours crafting the perfect email…Only to ...
10/02/2026

5 Reasons Why Your Emails Might Be Going to Spam (and How to Fix It)
Ever spent hours crafting the perfect email…Only to have it land next to “WIN A FREE IPHONE” and a dodgy crypto pitch?

Here’s what might be going wrong 👇

1. Your sender reputation’s sketchy
Think of it like an email credit score.
Too many blasts to dead lists = flagged as spam.

2. You’re emailing ghosts
If someone hasn’t opened anything in 6+ months…
In the wise words of Elsa: ❄️ Let it go.

3. You’re too random
Infrequent, inconsistent emails get ignored by people and inbox filters.
Regular beats random.

4. Your subject lines scream “SPAM”
“Open now!!” or “Quick question 👀” = red flags.
Write like a human, not a clickbait bot.

5. Your tech setup’s off
SPF, DKIM, DMARC — weird acronyms, crucial for deliverability.
A good email platform can help you get this right.

💡 Bottom line:
You need to convince inboxes you’re safe
and convince humans you’re worth opening.

☕ Got 10 minutes?You can level up your marketing in less time than it takes to make your afternoon coffee.Here’s a quick...
27/01/2026

☕ Got 10 minutes?
You can level up your marketing in less time than it takes to make your afternoon coffee.
Here’s a quick 4-point audit every business (especially in financial services) should run at least once a quarter.

📌 These aren’t huge changes but small tweaks like these compound fast.
Save this post and set a reminder to run through it every quarter.

I was going to write a thoughtful post about brand strategy. But I actually just want to show off my new neon sign Santa...
08/01/2026

I was going to write a thoughtful post about brand strategy. But I actually just want to show off my new neon sign Santa bought me. 💡

So here’s the short version:

Brand isn’t the sign.
Brand is whether people recognise you, trust you and know why you exist without needing a paragraph to explain it.

The sign just makes my office look nicer while I’m doing that bit! 😂

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