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Customer First Digital

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Customer First Digital

We work with start-up and established brands across all sectors to discover their digital opportunity.

07/08/2026

Happy Friday!🎉

Here's a quick look at what we've been up to this week at Customer First Digital:

📖 Our Appraise Findings blog has officially gone live, sharing the most common mistakes we uncover through our free affiliate marketing audit. Check it out now: https://buff.ly/rjMtTs9

💡This week's IMRG provided many valuable industry insights and takeaways, from the overall market performance showing 3 consecutive months of YoY growth, highlighting the different ongoing industry trends.

📊We've also been wrapping up July with monthly performance reporting, whilst planning for the months ahead for our clients.

💤Office dog Teddy is already in weekend mode…

Have a great weekend everyone!

01/08/2026

💙 Ey up it’s Yorkshire Day…

We’re proud to be a Yorkshire based business, and love working with a range of partners from the region including Green Ginger Digital, Herd, MKM, Face the Future and Luxurious Look.

Along with our other partners across the UK and the globe, thanks for your support…💙

31/07/2026

☀️ It's Friday... and if the school summer holidays are in full swing in your house, you've officially earned this weekend! 😂

It's been another busy week supporting our brands, pushing their promotions through the affiliate networks and updating our own website and products ...

💊 The new Face the Future Supplements & Self Care Promotion is now live, showcasing an expanding range of premium wellbeing brands alongside exclusive offers. Whether you're looking to support your energy, gut health, immunity or overall wellbeing, there's something for everyone.
👉️ https://buff.ly/IBccfHA

🚀 Our brand new Appraise pages are now LIVE! Our free Affiliate Marketing Programme Audit is designed to help brands uncover growth opportunities, maximise affiliate performance and identify their biggest revenue wins. Plus, our new Affiliate Growth Calculator makes it even easier to see the potential value of your programme.
👉️ https://buff.ly/aRLb8ft

🥧 Congratulations to Chunk of Devon on winning two Great Taste Awards 2026! Their Steak & Red Wine Pie earned an impressive 2 Star Award, while their Chicken, Leek & Bacon Pie picked up 1 Star. A fantastic achievement and thoroughly deserved recognition for the whole team. 👏

Whether you're heading off on holiday, entertaining the kids, or simply enjoying a well earned break, we hope you have a fantastic weekend.

🔋 Take some time to switch off, recharge your batteries and we'll see you next week, ready to do it all again!

28/07/2026

🚀 Ready to see how much your affiliate programme could grow? Our Appraise consultation has had a makeover!

Discover Appraise - Your Free Affiliate Marketing Audit, making it easier than ever to understand where your affiliate strategy stands and where the biggest growth opportunities lie.

Whether you:

✅ Already have an affiliate programme and want to unlock your full potential
✅ Have never launched an affiliate programme before and want to discover your opportunities our FREE Appraise consultation can help you.

💡Plus along with Appraise, we are also excited to announce the launch of our very own Affiliate Growth Calculator! Answer just a few simple questions and your affiliate revenue growth opportunity and ROI savings are instantly calculated!

https://buff.ly/hH94EGp

24/07/2026

Happy Friday! 👋

It's been another busy week here at Customer First Digital HQ. Here are a few of this week's highlights:

🥧 Our partners at Chunk of Devon celebrated an incredible milestone, marking 20 years in business this week. Congratulations to the whole team!

🎓 Ben successfully completed the Awin Agency Certification, helping us refresh our agency status with Awin. Great work, Ben!

🥳 Another milestone in the CFD team as Lewis celebrates 4 years at Customer First Digital. Thank you for all your hard work over the last four years!

🤝 We also had a number of great publisher conversations this week, including calls with GoCertify to discuss opportunities in the US market, and WordSeed to learn more about the solutions they can offer our partners.

That's a wrap for another busy week!

Have a great weekend, everyone. ☀️

17/07/2026

🎉 It's Friday and the weekend is upon us. Here's how the week unravelled for Customer First Digital...

🤝 There have been plenty of positive calls and planning sessions this week between the CFD team, publishers, and networks, with plenty of opportunities still available - we're squeezing everything out of the current quarter before we enter Q4.

📝 Speaking of Q4... Lewis attended the APMA Black Friday Webinar: Black Friday Starts Now: Plan Early, Win Big taking away key insights on consumers use of AI and how long form content can support visibility for brands.

🖥️ Joe has been working behind the scenes on building the pages on site for our Appraise service. More than just an account audit… Appraise is your FREE bespoke affiliate marketing consultation, ensuring you have the right plan to take advantage of the growing importance of affiliate marketing.

Hopefully England's World Cup exit didn't scupper everyone else's upcoming weekend plans too.

See you all Monday to do it all over again.

10/07/2026

🎉It's Friday!

Here's a quick look at what we've been up to this 🌞 week at Customer First Digital, in between the ice lolly breaks...

💬Exciting times as we have had some healthy conversations with a beauty and skincare retailer, discussing affiliate strategy and new partnership opportunities.

👨‍💻The team have been deep diving into the new intent.ly dashboard, getting to grips with its latest features and insights.

🤝We held one of our quarterly client review meetings, reflecting on performance and planning for the upcoming quarters.

⚽Finally we'll be attending Cherry Burton Rhinos presentation evening on Saturday before backing England as they take on Norway in the World Cup quarter final!!

What are your score predictions?

Have a fantastic weekend!😀

06/07/2026

📊It’s Metric Monday - Clothing Edition👕

The team have been reviewing June's year-on-year and month-on-month performance across our clothing partners and the results speak for themselves...

In June our clothing partners achieved +39% YoY growth, compared with the latest IMRG clothing data, which recorded -8.4% YoY.

Our clothing partners also saw +28.4% MoM growth, while IMRG reported clothing growth of just +0.3% MoM.

A strong performance despite a challenging market.

How has your clothing performance been tracking?

03/07/2026

🎉 Friday is here! Here's a quick look at what we've been up to this week at Customer First Digital...

📍 IPX London
Ben and Dave were at the iPX London event this week, representing the brands we work with in meetings with the likes of Reward Gateway Scalapay, i365, Zilch and more whilst soaking up the insights from some of the talks, with Genie Shopping highlighting the importance of CSS publishers in your programme, and Impact.com teasing their product roadmap with some exciting new releases and updates on the horizon.

📝 New Case Study Published
Ben has published a brand-new case study on the Customer First Digital website, exploring what happened when subnetworks were removed from a global fashion retailer's affiliate programme.

The results were impressive:
📈 Revenue increased by 34.6%
🛍️ New customer acquisition grew by 61.5%
💰 Average order value increased by 29.4%
🤝 All while improving publisher transparency and strengthening direct publisher relationships.

If you're interested in affiliate marketing strategy and how transparency can deliver stronger commercial performance, head over to the Customer First Digital website and take a look! 👉 https://buff.ly/sMRTMtm

⚽One last thing...
We'll all be cheering on England as they take on Mexico in the FIFA World Cup in the early hours of Monday morning. 🤍❤️🇬🇧 Wishing the Three Lions the very best of luck, come on England! 🦁⚽🏴󠁧󠁢󠁥󠁮󠁧󠁿

☕ Monday morning might call for an extra coffee or two after the late kick-off, but we'll be back doing what we do best and delivering great results for our clients. 💪

☀️ Have a super weekend, everyone! Enjoy yourselves, make the most of the sunshine, and don't forget to wear your SPF!

26/06/2026

🎉 Happy Friday!

It's been another busy week here at CFD and as we head into the weekend, here are a few highlights from this week:

🏅 As we continue to be network agnostic in order to advise our partners as best as possible, we're happy to report that we're now a 2026 Webgains UK Certified Agency! This follows on from last weeks certification where we became an official impact.com Certified Partner too.

🤝 Ben and Dave have been prepping for their trip to London next week, representing the brands we work with at iPX London on the 30th. Drop either of them a message or find them on the Swapcard app to schedule a meeting!

🎁 Face the Future and their partner Now Often Always have come together to gift one lucky winner a NOA Now Plan + personalised supplement recommendations (worth up to £500)! Enter here: https://buff.ly/NeUic0L

🧑‍💻 Partner research went international this week, as we continue to source partnerships for our brands seeking expansion in the EU and MENA regions.

What did your week look like? ✍️👇️

Address

Beverley
HU170DS

Opening Hours

Monday	8am - 5pm
Tuesday	8am - 5pm
Wednesday	8am - 5pm
Thursday	8am - 5pm
Friday	8am - 5pm

Website

https://www.customerfirstdigital.com/

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