Paws On Social

Paws On Social I take the faff out of social media for service based Pet Pros šŸ™Œ
(3)

The definition of a heart led business in our opinion 🤘
20/09/2026

The definition of a heart led business in our opinion 🤘

25 hooks. Zero shouting. Plenty of things to post. šŸ‘€Save this one for your next blank-brain day. šŸ˜‚Comment UNITE if you’d...
17/09/2026

25 hooks. Zero shouting. Plenty of things to post. šŸ‘€

Save this one for your next blank-brain day. šŸ˜‚

Comment UNITE if you’d like to know more about our low-pressure marketing community for positive dog businesses! šŸ™‚

If you nodded along to every single one of these, I think we’re going to get on just fine. šŸ˜‚Ethical marketing for ethica...
15/09/2026

If you nodded along to every single one of these, I think we’re going to get on just fine. šŸ˜‚

Ethical marketing for ethical pet professionals. No bu****it. No selling your soul. No pretending you’re someone you’re not just to get eyeballs on your business.

That’s what Underdogs Unite is all about. šŸ™ŒšŸ¼

Comment UNITE and the deets will be in your inbox!

I’ve been told approximately 847 times that I need to diversify my offerings.So FINE. šŸ˜‚ Here I am. Diversifying.I LOVE m...
14/09/2026

I’ve been told approximately 847 times that I need to diversify my offerings.

So FINE. šŸ˜‚ Here I am. Diversifying.

I LOVE my retainer work, and I’m absolutely not getting rid of it. But after 6+ years of working in pretty much the same way, I think it’s time to shake things up a bit.

There are only so many hours in the day, and there are also loads of pet businesses who don’t actually need (or want!) a social media manager every single month.

Sometimes you just need someone to come in, get their head into your business and get a big chunk of the bloody marketing DONE.

So, introducing…

DONE IN A DAY. 🄁

You book me for one working day, there’s a fair bit of getting to know you and your business beforehand, and then I get to work.

Researching. Planning. Writing. Creating.

By the end of it, you’ll have six weeks of social media content - 18 posts - sorted.

No monthly retainer. No ongoing contract.

It’s Ā£500 for now, and I’m going to test the pricing and process over the next few months before having a proper look at it again in January to make sure it works for you AND for me.

It’s a bit of an experiment.

But hopefully a bloomin’ useful one. šŸ˜‚

You can book your day now - comment ā€˜DAY’ and I’ll pop over the link!

Rikki and I have been sitting on something since July…Painful. Actual agony. šŸ˜‚(When we’re excited about something, keepi...
10/09/2026

Rikki and I have been sitting on something since July…

Painful. Actual agony. šŸ˜‚

(When we’re excited about something, keeping it zipped is NOT our strong point 🤐)

But it’s happening…

Something new is landing at Underdogs. šŸ‘€

So, if you’re wondering how to make this whole marketing s**z a bit easier… and want to know what we’ve been up to…

Pop UNDERDOGS in the comments and we’ll slide into your DMs when we’re ready to spill. šŸ‘€

You didn’t start a pet business to become a marketing expert - comment UNITE and we’ll pop you the link to Underdogs Uni...
09/09/2026

You didn’t start a pet business to become a marketing expert - comment UNITE and we’ll pop you the link to Underdogs Unite. šŸ’œ

08/09/2026

Eric is in his senior years and with every year his audacity grows. May he rule our house for many years to come! šŸ‘“šŸ»

We’re just two people who have spent the last six years (blimey, maybe more!) working in marketing in the pet world.And ...
02/09/2026

We’re just two people who have spent the last six years (blimey, maybe more!) working in marketing in the pet world.

And we’ve seen some s**t. šŸ™ƒšŸ« 

We’ve watched people who are bloody brilliant at what they do spend money they don’t really have trying to get the marketing help they think they need. The spend said money and are no further forward.

We have then since spent a lot of time asking ourselves..

There has to be another way.

The people we get the biggest kick out of helping aren’t necessarily the businesses with enormous marketing budgets.

But… it’s the dog trainer working on their own who has no idea what to post.

The behaviourist who is brilliant with dogs but would rather stick pins in their eyes than write a marketing plan.

The pet professional who started a business to help animals and suddenly realised they also had to become a content creator, copywriter, SEO expert and salesperson.

They need help too.

We want to be able to give it to them.

That’s why we’ve changed Underdogs Unite from Ā£60 to Ā£30 a month. Permanently.

Could we have kept it at £60? Yep.

But at some point you have to decide what matters to you.

For us, it’s getting good, ethical marketing support into the hands of more of the people who genuinely need it.

So that’s what we’re doing.

Ā£30 a month. No catch. No limited time price.

Just two marketing geeks in your corner who really, really want to see you succeed.

Come join us. Comment UNITE and we’ll send you the link! šŸ™‚

Underdogs Unite is now £30 a month.Same support. Same community. Same ridiculous amount of stuff inside.Just a whole lot...
01/09/2026

Underdogs Unite is now £30 a month.

Same support. Same community. Same ridiculous amount of stuff inside.

Just a whole lot more accessible. šŸ’™

Swipe to see why we’ve done it. šŸ‘€

Come join the Underdogs. Comment UNITE and I’ll pop you the link. šŸ™‚

Address

Billericay

Alerts

Be the first to know and let us send you an email when Paws On Social posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Share