07/12/2022
Up today, we have our Marketing Executive, Maia! π
Maia's Favourite Christmas campaign is John Lewis & Partners - 2016 campaign,
"In this advert, a family buys and puts together a trampoline for their daughter, during the night, a bunch of nocturnal animals are seen playing on it, Buster (the family dog) can be seen watching them all play on it at the window.
The next morning, the little girl runs outside to jump on her trampoline but before she even reaches it, Buster the dog is already jumping on it!
This campaign works because it is so simple, yet funny, engaging and executed perfectly.
This was especially memorable for dog lovers around the world!" πΆπ
https://www.youtube.com/watch?v=c8hXrsOx-cs