Marketing XP

08/05/2026

New site, live now!

Built to show the work, not bury it under stock photos and agency waffle.

marketingxp.co.uk

29/09/2024

Studies for an LNP Influencer Day.

21/05/2024

User Experience Design was, and still is, one of my biggest passions. Even before I had my first job in marketing. For my MSc final project at worked alongside one of the best UX agencies in the midlands on a live brief to rework the user experience for the FA UK website, which landed me with a First. Fast forward 3 years and here’s me running a workshop on UX best practices at my former agency.

Making a page stand out from the sheer quantity of other websites is essential. Modern websites that contain more visual and interactive qualities will strike a more emotional responses to help them stand out in this highly competitive world.
In its most basic sense, making the experience of a website memorable is more important than what the website says.
People will often forget the content, but they will remember how it made them feel. It works in advertisements, why not use it in web content!

13/12/2022

Thank you Aimee Thomas for your kind words. It was an absolute pleasure working with you on this website project. I sincerely hope your new website helps to showcase your personality to prospective new patients for years & years!

Welcoming all new patients to St. Owen Street PodiatryThe most experienced Podiatry Clinic in Herefordshire About usSt. Owen Street Podiatry is the leading specialist clinic for foot problems in Herefordshire, with over 17 years of experience. We use advanced analysis tools and effective biomechanic...

13/12/2022

Proud to see St. Owen Street Podiatry Practice go live after 4 weeks of design & development including a photoshoot. Andy and Aimee have been brilliant throughout the process by supplying us with the content and approving the designs at each stage quickly. We hope this new website helps to showcase your brand and your personality to prospective new patients for years to come. Best Wishes!

13/12/2022

Very excited to be working with a new client in the New Year. Anna, owner & founder of Salia Naturals, is a unique skincare range. With each product containing 5 ingredients found in special geographic locations around the world.

I've had the pleasure of seeing the product packaging in development. The ones pictured are test products with basic labels. I'm looking forward to being able to share the new packaging & label designs with you in late January... I've had a sneak peak, so let me tell you off the bat, they're amazing! 😍

Next on our list activities is to design a beautiful website in Shopify, and kicking off with a big campaign in late January in time for Valentines Day.

Anna, thank you for the test product. Steph and myself have been using it daily for a week, and can hand on heart say they live up to the promise!

Can't wait to give more updates on this.

29/11/2022

Thank you so Keet! It was a pleasure working with you on this project. Here's looking forward to more projects with you in the future!

29/11/2022

User Experience Design was, and still is, one of my biggest passions. Even before I had my first job in marketing. For my MSc final project at worked alongside one of the best UX agencies in the midlands on a live brief to rework the user experience for the FA UK website, which landed me with a First. Fast forward 3 years and here's me running a workshop on UX best practices at my former agency.

Making a page stand out from the sheer quantity of other websites is essential. Modern websites that contain more visual and interactive qualities will strike a more emotional responses to help them stand out in this highly competitive world.

In its most basic sense, making the experience of a website memorable is more important than what the website says. People will often forget the content, but they will remember how it made them feel. It works in advertisements, why not use it in web content!

Check out two recent websites I've built and see if you can tell the difference: MargueriteLaboratories.com & Kee2fitness.co.uk.

08/11/2022

“People don’t buy what you do; they buy why you do it.” - Simon Sinek

Many companies are focused on selling the features and benefits of their products. In reality, the 'what' motivates people the most is your mission & vision of what you’re hoping to achieve with your business.

Apple isn’t about selling personal computers, it’s about ‘thinking different’ and challenging the status quo. Airbnb isn’t about short-term rentals. It’s about connecting people so that you can belong anywhere.

08/11/2022

12 years in the making 👨‍🍳